diff --git a/homeassistant/components/lifx/coordinator.py b/homeassistant/components/lifx/coordinator.py
index d01fb266c6f..37e753c27a3 100644
--- a/homeassistant/components/lifx/coordinator.py
+++ b/homeassistant/components/lifx/coordinator.py
@@ -25,6 +25,7 @@ from .const import (
 from .util import async_execute_lifx, get_real_mac_addr, lifx_features
 
 REQUEST_REFRESH_DELAY = 0.35
+LIFX_IDENTIFY_DELAY = 3.0
 
 
 class LIFXUpdateCoordinator(DataUpdateCoordinator):
@@ -92,7 +93,7 @@ class LIFXUpdateCoordinator(DataUpdateCoordinator):
         # Turn the bulb on first, flash for 3 seconds, then turn off
         await self.async_set_power(state=True, duration=1)
         await self.async_set_waveform_optional(value=IDENTIFY_WAVEFORM)
-        await asyncio.sleep(3)
+        await asyncio.sleep(LIFX_IDENTIFY_DELAY)
         await self.async_set_power(state=False, duration=1)
 
     async def _async_update_data(self) -> None:
diff --git a/homeassistant/components/lifx/light.py b/homeassistant/components/lifx/light.py
index fe17dd95788..36d3b480f74 100644
--- a/homeassistant/components/lifx/light.py
+++ b/homeassistant/components/lifx/light.py
@@ -39,7 +39,7 @@ from .manager import (
 )
 from .util import convert_8_to_16, convert_16_to_8, find_hsbk, lifx_features, merge_hsbk
 
-COLOR_ZONE_POPULATE_DELAY = 0.3
+LIFX_STATE_SETTLE_DELAY = 0.3
 
 SERVICE_LIFX_SET_STATE = "set_state"
 
@@ -231,6 +231,9 @@ class LIFXLight(LIFXEntity, LightEntity):
                 if power_off:
                     await self.set_power(False, duration=fade)
 
+            # Avoid state ping-pong by holding off updates as the state settles
+            await asyncio.sleep(LIFX_STATE_SETTLE_DELAY)
+
         # Update when the transition starts and ends
         await self.update_during_transition(fade)
 
@@ -338,7 +341,7 @@ class LIFXStrip(LIFXColor):
         # Zone brightness is not reported when powered off
         if not self.is_on and hsbk[HSBK_BRIGHTNESS] is None:
             await self.set_power(True)
-            await asyncio.sleep(COLOR_ZONE_POPULATE_DELAY)
+            await asyncio.sleep(LIFX_STATE_SETTLE_DELAY)
             await self.update_color_zones()
             await self.set_power(False)
 
diff --git a/tests/components/lifx/conftest.py b/tests/components/lifx/conftest.py
index 326c4f75413..a243132dc65 100644
--- a/tests/components/lifx/conftest.py
+++ b/tests/components/lifx/conftest.py
@@ -1,5 +1,4 @@
 """Tests for the lifx integration."""
-
 from unittest.mock import AsyncMock, MagicMock, patch
 
 import pytest
diff --git a/tests/components/lifx/test_button.py b/tests/components/lifx/test_button.py
index abc91128e25..b166aa05d66 100644
--- a/tests/components/lifx/test_button.py
+++ b/tests/components/lifx/test_button.py
@@ -1,4 +1,8 @@
 """Tests for button platform."""
+from unittest.mock import patch
+
+import pytest
+
 from homeassistant.components import lifx
 from homeassistant.components.button import DOMAIN as BUTTON_DOMAIN
 from homeassistant.components.lifx.const import DOMAIN
@@ -21,6 +25,13 @@ from . import (
 from tests.common import MockConfigEntry
 
 
+@pytest.fixture(autouse=True)
+def mock_lifx_coordinator_sleep():
+    """Mock out lifx coordinator sleeps."""
+    with patch("homeassistant.components.lifx.coordinator.LIFX_IDENTIFY_DELAY", 0):
+        yield
+
+
 async def test_button_restart(hass: HomeAssistant) -> None:
     """Test that a bulb can be restarted."""
     config_entry = MockConfigEntry(
diff --git a/tests/components/lifx/test_light.py b/tests/components/lifx/test_light.py
index 5b641e850f2..6229e130a40 100644
--- a/tests/components/lifx/test_light.py
+++ b/tests/components/lifx/test_light.py
@@ -50,6 +50,13 @@ from . import (
 from tests.common import MockConfigEntry, async_fire_time_changed
 
 
+@pytest.fixture(autouse=True)
+def patch_lifx_state_settle_delay():
+    """Set asyncio.sleep for state settles to zero."""
+    with patch("homeassistant.components.lifx.light.LIFX_STATE_SETTLE_DELAY", 0):
+        yield
+
+
 async def test_light_unique_id(hass: HomeAssistant) -> None:
     """Test a light unique id."""
     already_migrated_config_entry = MockConfigEntry(
@@ -98,7 +105,6 @@ async def test_light_unique_id_new_firmware(hass: HomeAssistant) -> None:
     assert device.identifiers == {(DOMAIN, SERIAL)}
 
 
-@patch("homeassistant.components.lifx.light.COLOR_ZONE_POPULATE_DELAY", 0)
 async def test_light_strip(hass: HomeAssistant) -> None:
     """Test a light strip."""
     already_migrated_config_entry = MockConfigEntry(