diff --git a/homeassistant/components/ecovacs/sensor.py b/homeassistant/components/ecovacs/sensor.py
index 6c8ae080fc3..a8600d786a8 100644
--- a/homeassistant/components/ecovacs/sensor.py
+++ b/homeassistant/components/ecovacs/sensor.py
@@ -6,7 +6,8 @@ from collections.abc import Callable
 from dataclasses import dataclass
 from typing import Any, Generic
 
-from deebot_client.capabilities import CapabilityEvent, CapabilityLifeSpan
+from deebot_client.capabilities import CapabilityEvent, CapabilityLifeSpan, DeviceType
+from deebot_client.device import Device
 from deebot_client.events import (
     BatteryEvent,
     ErrorEvent,
@@ -34,7 +35,7 @@ from homeassistant.const import (
     UnitOfArea,
     UnitOfTime,
 )
-from homeassistant.core import HomeAssistant
+from homeassistant.core import HomeAssistant, callback
 from homeassistant.helpers.entity_platform import AddConfigEntryEntitiesCallback
 from homeassistant.helpers.typing import StateType
 
@@ -59,6 +60,15 @@ class EcovacsSensorEntityDescription(
     """Ecovacs sensor entity description."""
 
     value_fn: Callable[[EventT], StateType]
+    native_unit_of_measurement_fn: Callable[[DeviceType], str | None] | None = None
+
+
+@callback
+def get_area_native_unit_of_measurement(device_type: DeviceType) -> str | None:
+    """Get the area native unit of measurement based on device type."""
+    if device_type is DeviceType.MOWER:
+        return UnitOfArea.SQUARE_CENTIMETERS
+    return UnitOfArea.SQUARE_METERS
 
 
 ENTITY_DESCRIPTIONS: tuple[EcovacsSensorEntityDescription, ...] = (
@@ -68,7 +78,7 @@ ENTITY_DESCRIPTIONS: tuple[EcovacsSensorEntityDescription, ...] = (
         capability_fn=lambda caps: caps.stats.clean,
         value_fn=lambda e: e.area,
         translation_key="stats_area",
-        native_unit_of_measurement=UnitOfArea.SQUARE_METERS,
+        native_unit_of_measurement_fn=get_area_native_unit_of_measurement,
     ),
     EcovacsSensorEntityDescription[StatsEvent](
         key="stats_time",
@@ -85,7 +95,7 @@ ENTITY_DESCRIPTIONS: tuple[EcovacsSensorEntityDescription, ...] = (
         value_fn=lambda e: e.area,
         key="total_stats_area",
         translation_key="total_stats_area",
-        native_unit_of_measurement=UnitOfArea.SQUARE_METERS,
+        native_unit_of_measurement_fn=get_area_native_unit_of_measurement,
         state_class=SensorStateClass.TOTAL_INCREASING,
     ),
     EcovacsSensorEntityDescription[TotalStatsEvent](
@@ -249,6 +259,27 @@ class EcovacsSensor(
 
     entity_description: EcovacsSensorEntityDescription
 
+    def __init__(
+        self,
+        device: Device,
+        capability: CapabilityEvent,
+        entity_description: EcovacsSensorEntityDescription,
+        **kwargs: Any,
+    ) -> None:
+        """Initialize entity."""
+        super().__init__(device, capability, entity_description, **kwargs)
+        if (
+            entity_description.native_unit_of_measurement_fn
+            and (
+                native_unit_of_measurement
+                := entity_description.native_unit_of_measurement_fn(
+                    device.capabilities.device_type
+                )
+            )
+            is not None
+        ):
+            self._attr_native_unit_of_measurement = native_unit_of_measurement
+
     async def async_added_to_hass(self) -> None:
         """Set up the event listeners now that hass is ready."""
         await super().async_added_to_hass()
diff --git a/tests/components/ecovacs/snapshots/test_sensor.ambr b/tests/components/ecovacs/snapshots/test_sensor.ambr
index c4e5a5b1966..7fa7a41234d 100644
--- a/tests/components/ecovacs/snapshots/test_sensor.ambr
+++ b/tests/components/ecovacs/snapshots/test_sensor.ambr
@@ -181,14 +181,14 @@
     'supported_features': 0,
     'translation_key': 'stats_area',
     'unique_id': '8516fbb1-17f1-4194-0000000_stats_area',
-    'unit_of_measurement': <UnitOfArea.SQUARE_METERS: 'm²'>,
+    'unit_of_measurement': <UnitOfArea.SQUARE_CENTIMETERS: 'cm²'>,
   })
 # ---
 # name: test_sensors[5xu9h3][sensor.goat_g1_area_cleaned:state]
   StateSnapshot({
     'attributes': ReadOnlyDict({
       'friendly_name': 'Goat G1 Area cleaned',
-      'unit_of_measurement': <UnitOfArea.SQUARE_METERS: 'm²'>,
+      'unit_of_measurement': <UnitOfArea.SQUARE_CENTIMETERS: 'cm²'>,
     }),
     'context': <ANY>,
     'entity_id': 'sensor.goat_g1_area_cleaned',
@@ -523,7 +523,7 @@
     'supported_features': 0,
     'translation_key': 'total_stats_area',
     'unique_id': '8516fbb1-17f1-4194-0000000_total_stats_area',
-    'unit_of_measurement': <UnitOfArea.SQUARE_METERS: 'm²'>,
+    'unit_of_measurement': <UnitOfArea.SQUARE_CENTIMETERS: 'cm²'>,
   })
 # ---
 # name: test_sensors[5xu9h3][sensor.goat_g1_total_area_cleaned:state]
@@ -531,7 +531,7 @@
     'attributes': ReadOnlyDict({
       'friendly_name': 'Goat G1 Total area cleaned',
       'state_class': <SensorStateClass.TOTAL_INCREASING: 'total_increasing'>,
-      'unit_of_measurement': <UnitOfArea.SQUARE_METERS: 'm²'>,
+      'unit_of_measurement': <UnitOfArea.SQUARE_CENTIMETERS: 'cm²'>,
     }),
     'context': <ANY>,
     'entity_id': 'sensor.goat_g1_total_area_cleaned',