diff --git a/homeassistant/components/shelly/config_flow.py b/homeassistant/components/shelly/config_flow.py
index 8679edf5382..70d2c2492e8 100644
--- a/homeassistant/components/shelly/config_flow.py
+++ b/homeassistant/components/shelly/config_flow.py
@@ -53,6 +53,8 @@ BLE_SCANNER_OPTIONS = [
     selector.SelectOptionDict(value=BLEScannerMode.PASSIVE, label="Passive"),
 ]
 
+INTERNAL_WIFI_AP_IP = "192.168.33.1"
+
 
 async def validate_input(
     hass: HomeAssistant,
@@ -217,7 +219,17 @@ class ConfigFlow(config_entries.ConfigFlow, domain=DOMAIN):
             current_entry := await self.async_set_unique_id(mac)
         ) and current_entry.data[CONF_HOST] == host:
             await async_reconnect_soon(self.hass, current_entry)
-        self._abort_if_unique_id_configured({CONF_HOST: host})
+        if host == INTERNAL_WIFI_AP_IP:
+            # If the device is broadcasting the internal wifi ap ip
+            # we can't connect to it, so we should not update the
+            # entry with the new host as it will be unreachable
+            #
+            # This is a workaround for a bug in the firmware 0.12 (and older?)
+            # which should be removed once the firmware is fixed
+            # and the old version is no longer in use
+            self._abort_if_unique_id_configured()
+        else:
+            self._abort_if_unique_id_configured({CONF_HOST: host})
 
     async def async_step_zeroconf(
         self, discovery_info: zeroconf.ZeroconfServiceInfo
diff --git a/tests/components/shelly/test_config_flow.py b/tests/components/shelly/test_config_flow.py
index 6795049a207..1c0a32853e1 100644
--- a/tests/components/shelly/test_config_flow.py
+++ b/tests/components/shelly/test_config_flow.py
@@ -1,6 +1,7 @@
 """Test the Shelly config flow."""
 from __future__ import annotations
 
+from dataclasses import replace
 from unittest.mock import AsyncMock, Mock, patch
 
 from aioshelly.exceptions import (
@@ -12,6 +13,7 @@ import pytest
 
 from homeassistant import config_entries, data_entry_flow
 from homeassistant.components import zeroconf
+from homeassistant.components.shelly import config_flow
 from homeassistant.components.shelly.const import (
     CONF_BLE_SCANNER_MODE,
     DOMAIN,
@@ -704,6 +706,30 @@ async def test_zeroconf_already_configured(hass):
     assert entry.data["host"] == "1.1.1.1"
 
 
+async def test_zeroconf_with_wifi_ap_ip(hass):
+    """Test we ignore the Wi-FI AP IP."""
+
+    entry = MockConfigEntry(
+        domain="shelly", unique_id="test-mac", data={"host": "2.2.2.2"}
+    )
+    entry.add_to_hass(hass)
+
+    with patch(
+        "aioshelly.common.get_info",
+        return_value={"mac": "test-mac", "type": "SHSW-1", "auth": False},
+    ):
+        result = await hass.config_entries.flow.async_init(
+            DOMAIN,
+            data=replace(DISCOVERY_INFO, host=config_flow.INTERNAL_WIFI_AP_IP),
+            context={"source": config_entries.SOURCE_ZEROCONF},
+        )
+        assert result["type"] == data_entry_flow.FlowResultType.ABORT
+        assert result["reason"] == "already_configured"
+
+    # Test config entry was not updated with the wifi ap ip
+    assert entry.data["host"] == "2.2.2.2"
+
+
 async def test_zeroconf_firmware_unsupported(hass):
     """Test we abort if device firmware is unsupported."""
     with patch("aioshelly.common.get_info", side_effect=FirmwareUnsupported):