diff --git a/homeassistant/config_entries.py b/homeassistant/config_entries.py
index 2639c429e71..868175d34e4 100644
--- a/homeassistant/config_entries.py
+++ b/homeassistant/config_entries.py
@@ -3240,6 +3240,7 @@ class ConfigFlow(ConfigEntryBaseFlow):
             if data is not UNDEFINED:
                 raise ValueError("Cannot set both data and data_updates")
             data = entry.data | data_updates
+        update_listener_exist = bool(entry.update_listeners)
         result = self.hass.config_entries.async_update_entry(
             entry=entry,
             unique_id=unique_id,
@@ -3247,7 +3248,9 @@ class ConfigFlow(ConfigEntryBaseFlow):
             data=data,
             options=options,
         )
-        if reload_even_if_entry_is_unchanged or result:
+        if reload_even_if_entry_is_unchanged or (
+            update_listener_exist is False and result is True
+        ):
             self.hass.config_entries.async_schedule_reload(entry.entry_id)
         if reason is UNDEFINED:
             reason = "reauth_successful"