diff --git a/homeassistant/components/cloud/http_api.py b/homeassistant/components/cloud/http_api.py
index 84c348236d4..00ef4455f3b 100644
--- a/homeassistant/components/cloud/http_api.py
+++ b/homeassistant/components/cloud/http_api.py
@@ -24,7 +24,7 @@ from homeassistant.components.alexa import (
 )
 from homeassistant.components.google_assistant import helpers as google_helpers
 from homeassistant.components.homeassistant import exposed_entities
-from homeassistant.components.http import HomeAssistantView
+from homeassistant.components.http import HomeAssistantView, require_admin
 from homeassistant.components.http.data_validator import RequestDataValidator
 from homeassistant.const import CLOUD_NEVER_EXPOSED_ENTITIES
 from homeassistant.core import HomeAssistant
@@ -128,7 +128,6 @@ def _handle_cloud_errors(
         try:
             result = await handler(view, request, *args, **kwargs)
             return result
-
         except Exception as err:  # pylint: disable=broad-except
             status, msg = _process_cloud_exception(err, request.path)
             return view.json_message(
@@ -188,6 +187,7 @@ class GoogleActionsSyncView(HomeAssistantView):
     url = "/api/cloud/google_actions/sync"
     name = "api:cloud:google_actions/sync"
 
+    @require_admin
     @_handle_cloud_errors
     async def post(self, request: web.Request) -> web.Response:
         """Trigger a Google Actions sync."""
@@ -204,6 +204,7 @@ class CloudLoginView(HomeAssistantView):
     url = "/api/cloud/login"
     name = "api:cloud:login"
 
+    @require_admin
     @_handle_cloud_errors
     @RequestDataValidator(
         vol.Schema({vol.Required("email"): str, vol.Required("password"): str})
@@ -244,6 +245,7 @@ class CloudLogoutView(HomeAssistantView):
     url = "/api/cloud/logout"
     name = "api:cloud:logout"
 
+    @require_admin
     @_handle_cloud_errors
     async def post(self, request: web.Request) -> web.Response:
         """Handle logout request."""
@@ -262,6 +264,7 @@ class CloudRegisterView(HomeAssistantView):
     url = "/api/cloud/register"
     name = "api:cloud:register"
 
+    @require_admin
     @_handle_cloud_errors
     @RequestDataValidator(
         vol.Schema(
@@ -305,6 +308,7 @@ class CloudResendConfirmView(HomeAssistantView):
     url = "/api/cloud/resend_confirm"
     name = "api:cloud:resend_confirm"
 
+    @require_admin
     @_handle_cloud_errors
     @RequestDataValidator(vol.Schema({vol.Required("email"): str}))
     async def post(self, request: web.Request, data: dict[str, Any]) -> web.Response:
@@ -324,6 +328,7 @@ class CloudForgotPasswordView(HomeAssistantView):
     url = "/api/cloud/forgot_password"
     name = "api:cloud:forgot_password"
 
+    @require_admin
     @_handle_cloud_errors
     @RequestDataValidator(vol.Schema({vol.Required("email"): str}))
     async def post(self, request: web.Request, data: dict[str, Any]) -> web.Response:
diff --git a/homeassistant/components/http/__init__.py b/homeassistant/components/http/__init__.py
index 48ad0cb8752..ff287efb083 100644
--- a/homeassistant/components/http/__init__.py
+++ b/homeassistant/components/http/__init__.py
@@ -52,6 +52,7 @@ from .const import (  # noqa: F401
     KEY_HASS_USER,
 )
 from .cors import setup_cors
+from .decorators import require_admin  # noqa: F401
 from .forwarded import async_setup_forwarded
 from .headers import setup_headers
 from .request_context import current_request, setup_request_context
diff --git a/homeassistant/components/http/decorators.py b/homeassistant/components/http/decorators.py
new file mode 100644
index 00000000000..45bd34fa49f
--- /dev/null
+++ b/homeassistant/components/http/decorators.py
@@ -0,0 +1,31 @@
+"""Decorators for the Home Assistant API."""
+from __future__ import annotations
+
+from collections.abc import Awaitable, Callable
+from typing import Concatenate, ParamSpec, TypeVar
+
+from aiohttp.web import Request, Response
+
+from homeassistant.exceptions import Unauthorized
+
+from .view import HomeAssistantView
+
+_HomeAssistantViewT = TypeVar("_HomeAssistantViewT", bound=HomeAssistantView)
+_P = ParamSpec("_P")
+
+
+def require_admin(
+    func: Callable[Concatenate[_HomeAssistantViewT, Request, _P], Awaitable[Response]]
+) -> Callable[Concatenate[_HomeAssistantViewT, Request, _P], Awaitable[Response]]:
+    """Home Assistant API decorator to require user to be an admin."""
+
+    async def with_admin(
+        self: _HomeAssistantViewT, request: Request, *args: _P.args, **kwargs: _P.kwargs
+    ) -> Response:
+        """Check admin and call function."""
+        if not request["hass_user"].is_admin:
+            raise Unauthorized()
+
+        return await func(self, request, *args, **kwargs)
+
+    return with_admin
diff --git a/tests/components/cloud/test_http_api.py b/tests/components/cloud/test_http_api.py
index ff79fd1ea77..fc6861f2b49 100644
--- a/tests/components/cloud/test_http_api.py
+++ b/tests/components/cloud/test_http_api.py
@@ -1,6 +1,7 @@
 """Tests for the HTTP API for the cloud component."""
 import asyncio
 from http import HTTPStatus
+from typing import Any
 from unittest.mock import AsyncMock, MagicMock, Mock, patch
 
 import aiohttp
@@ -24,7 +25,7 @@ from . import mock_cloud, mock_cloud_prefs
 
 from tests.components.google_assistant import MockConfig
 from tests.test_util.aiohttp import AiohttpClientMocker
-from tests.typing import WebSocketGenerator
+from tests.typing import ClientSessionGenerator, WebSocketGenerator
 
 SUBSCRIPTION_INFO_URL = "https://api-test.hass.io/payments/subscription_info"
 
@@ -1207,3 +1208,28 @@ async def test_tts_info(
 
     assert response["success"]
     assert response["result"] == {"languages": [["en-US", "male"], ["en-US", "female"]]}
+
+
+@pytest.mark.parametrize(
+    ("endpoint", "data"),
+    [
+        ("/api/cloud/forgot_password", {"email": "fake@example.com"}),
+        ("/api/cloud/google_actions/sync", None),
+        ("/api/cloud/login", {"email": "fake@example.com", "password": "secret"}),
+        ("/api/cloud/logout", None),
+        ("/api/cloud/register", {"email": "fake@example.com", "password": "secret"}),
+        ("/api/cloud/resend_confirm", {"email": "fake@example.com"}),
+    ],
+)
+async def test_api_calls_require_admin(
+    hass: HomeAssistant,
+    hass_client: ClientSessionGenerator,
+    hass_read_only_access_token: str,
+    endpoint: str,
+    data: dict[str, Any] | None,
+) -> None:
+    """Test cloud APIs endpoints do not work as a normal user."""
+    client = await hass_client(hass_read_only_access_token)
+    resp = await client.post(endpoint, json=data)
+
+    assert resp.status == HTTPStatus.UNAUTHORIZED