diff --git a/homeassistant/components/hassio/http.py b/homeassistant/components/hassio/http.py
index 34e1d89b8b4..0e18a009323 100644
--- a/homeassistant/components/hassio/http.py
+++ b/homeassistant/components/hassio/http.py
@@ -177,7 +177,8 @@ class HassIOView(HomeAssistantView):
             )
             response.content_type = client.content_type
 
-            response.enable_compression()
+            if should_compress(response.content_type):
+                response.enable_compression()
             await response.prepare(request)
             async for data in client.content.iter_chunked(8192):
                 await response.write(data)
@@ -213,3 +214,10 @@ def _get_timeout(path: str) -> ClientTimeout:
     if NO_TIMEOUT.match(path):
         return ClientTimeout(connect=10, total=None)
     return ClientTimeout(connect=10, total=300)
+
+
+def should_compress(content_type: str) -> bool:
+    """Return if we should compress a response."""
+    if content_type.startswith("image/"):
+        return "svg" in content_type
+    return not content_type.startswith(("video/", "audio/", "font/"))
diff --git a/homeassistant/components/hassio/ingress.py b/homeassistant/components/hassio/ingress.py
index 2a9d9b73978..4a612de7f87 100644
--- a/homeassistant/components/hassio/ingress.py
+++ b/homeassistant/components/hassio/ingress.py
@@ -20,6 +20,7 @@ from homeassistant.helpers.aiohttp_client import async_get_clientsession
 from homeassistant.helpers.typing import UNDEFINED
 
 from .const import X_HASS_SOURCE, X_INGRESS_PATH
+from .http import should_compress
 
 _LOGGER = logging.getLogger(__name__)
 
@@ -182,7 +183,9 @@ class HassIOIngress(HomeAssistantView):
                     content_type=result.content_type,
                     body=body,
                 )
-                if content_length_int > MIN_COMPRESSED_SIZE:
+                if content_length_int > MIN_COMPRESSED_SIZE and should_compress(
+                    simple_response.content_type
+                ):
                     simple_response.enable_compression()
                 await simple_response.prepare(request)
                 return simple_response
@@ -192,7 +195,8 @@ class HassIOIngress(HomeAssistantView):
             response.content_type = result.content_type
 
             try:
-                response.enable_compression()
+                if should_compress(response.content_type):
+                    response.enable_compression()
                 await response.prepare(request)
                 async for data in result.content.iter_chunked(8192):
                     await response.write(data)
diff --git a/tests/components/hassio/test_ingress.py b/tests/components/hassio/test_ingress.py
index 6df946ad2cf..3eda10b1514 100644
--- a/tests/components/hassio/test_ingress.py
+++ b/tests/components/hassio/test_ingress.py
@@ -396,6 +396,68 @@ async def test_ingress_request_get_compressed(
     assert aioclient_mock.mock_calls[-1][3][X_FORWARDED_PROTO]
 
 
+@pytest.mark.parametrize(
+    "content_type",
+    [
+        "image/png",
+        "image/jpeg",
+        "font/woff2",
+        "video/mp4",
+    ],
+)
+async def test_ingress_request_not_compressed(
+    hassio_noauth_client, content_type: str, aioclient_mock: AiohttpClientMocker
+) -> None:
+    """Test ingress does not compress images."""
+    body = b"this_is_long_enough_to_be_compressed" * 100
+    aioclient_mock.get(
+        "http://127.0.0.1/ingress/core/x.any",
+        data=body,
+        headers={"Content-Length": len(body), "Content-Type": content_type},
+    )
+
+    resp = await hassio_noauth_client.get(
+        "/api/hassio_ingress/core/x.any",
+        headers={"X-Test-Header": "beer", "Accept-Encoding": "gzip, deflate"},
+    )
+
+    # Check we got right response
+    assert resp.status == HTTPStatus.OK
+    assert resp.headers["Content-Type"] == content_type
+    assert "Content-Encoding" not in resp.headers
+
+
+@pytest.mark.parametrize(
+    "content_type",
+    [
+        "image/svg+xml",
+        "text/html",
+        "application/javascript",
+        "text/plain",
+    ],
+)
+async def test_ingress_request_compressed(
+    hassio_noauth_client, content_type: str, aioclient_mock: AiohttpClientMocker
+) -> None:
+    """Test ingress compresses text."""
+    body = b"this_is_long_enough_to_be_compressed" * 100
+    aioclient_mock.get(
+        "http://127.0.0.1/ingress/core/x.any",
+        data=body,
+        headers={"Content-Length": len(body), "Content-Type": content_type},
+    )
+
+    resp = await hassio_noauth_client.get(
+        "/api/hassio_ingress/core/x.any",
+        headers={"X-Test-Header": "beer", "Accept-Encoding": "gzip, deflate"},
+    )
+
+    # Check we got right response
+    assert resp.status == HTTPStatus.OK
+    assert resp.headers["Content-Type"] == content_type
+    assert resp.headers["Content-Encoding"] == "deflate"
+
+
 @pytest.mark.parametrize(
     "build_type",
     [