diff --git a/homeassistant/components/samsungtv/config_flow.py b/homeassistant/components/samsungtv/config_flow.py
index 74915c9251b..9867e44254e 100644
--- a/homeassistant/components/samsungtv/config_flow.py
+++ b/homeassistant/components/samsungtv/config_flow.py
@@ -23,7 +23,6 @@ from homeassistant.const import (
     CONF_MAC,
     CONF_METHOD,
     CONF_MODEL,
-    CONF_NAME,
     CONF_PIN,
     CONF_PORT,
     CONF_TOKEN,
@@ -63,7 +62,7 @@ from .const import (
     UPNP_SVC_RENDERING_CONTROL,
 )
 
-DATA_SCHEMA = vol.Schema({vol.Required(CONF_HOST): str, vol.Required(CONF_NAME): str})
+DATA_SCHEMA = vol.Schema({vol.Required(CONF_HOST): str})
 
 
 def _strip_uuid(udn: str) -> str:
@@ -139,7 +138,6 @@ class SamsungTVConfigFlow(ConfigFlow, domain=DOMAIN):
             CONF_MANUFACTURER: self._manufacturer or DEFAULT_MANUFACTURER,
             CONF_METHOD: self._bridge.method,
             CONF_MODEL: self._model,
-            CONF_NAME: self._name,
             CONF_PORT: self._bridge.port,
             CONF_SSDP_RENDERING_CONTROL_LOCATION: self._ssdp_rendering_control_location,
             CONF_SSDP_MAIN_TV_AGENT_LOCATION: self._ssdp_main_tv_agent_location,
@@ -261,8 +259,7 @@ class SamsungTVConfigFlow(ConfigFlow, domain=DOMAIN):
             )
         except socket.gaierror as err:
             raise AbortFlow(RESULT_UNKNOWN_HOST) from err
-        self._name = user_input.get(CONF_NAME, self._host) or ""
-        self._title = self._name
+        self._title = self._host
 
     async def async_step_user(
         self, user_input: dict[str, Any] | None = None
@@ -534,10 +531,6 @@ class SamsungTVConfigFlow(ConfigFlow, domain=DOMAIN):
         self, entry_data: Mapping[str, Any]
     ) -> ConfigFlowResult:
         """Handle configuration by re-auth."""
-        if entry_data.get(CONF_MODEL) and entry_data.get(CONF_NAME):
-            self._title = f"{entry_data[CONF_NAME]} ({entry_data[CONF_MODEL]})"
-        else:
-            self._title = entry_data.get(CONF_NAME) or entry_data[CONF_HOST]
         return await self.async_step_reauth_confirm()
 
     async def async_step_reauth_confirm(
@@ -570,11 +563,11 @@ class SamsungTVConfigFlow(ConfigFlow, domain=DOMAIN):
             # On websocket we will get RESULT_CANNOT_CONNECT when auth is missing
             errors = {"base": RESULT_AUTH_MISSING}
 
-        self.context["title_placeholders"] = {"device": self._title}
+        self.context["title_placeholders"] = {"device": reauth_entry.title}
         return self.async_show_form(
             step_id="reauth_confirm",
             errors=errors,
-            description_placeholders={"device": self._title},
+            description_placeholders={"device": reauth_entry.title},
         )
 
     async def _async_start_encrypted_pairing(self, host: str) -> None:
@@ -611,10 +604,10 @@ class SamsungTVConfigFlow(ConfigFlow, domain=DOMAIN):
 
             errors = {"base": RESULT_INVALID_PIN}
 
-        self.context["title_placeholders"] = {"device": self._title}
+        self.context["title_placeholders"] = {"device": reauth_entry.title}
         return self.async_show_form(
             step_id="reauth_confirm_encrypted",
             errors=errors,
-            description_placeholders={"device": self._title},
+            description_placeholders={"device": reauth_entry.title},
             data_schema=vol.Schema({vol.Required(CONF_PIN): str}),
         )
diff --git a/tests/components/samsungtv/test_config_flow.py b/tests/components/samsungtv/test_config_flow.py
index 79e24519a85..57c1a3b0bf4 100644
--- a/tests/components/samsungtv/test_config_flow.py
+++ b/tests/components/samsungtv/test_config_flow.py
@@ -81,7 +81,7 @@ MOCK_IMPORT_WSDATA = {
     CONF_NAME: "fake",
     CONF_PORT: 8002,
 }
-MOCK_USER_DATA = {CONF_HOST: "fake_host", CONF_NAME: "fake_name"}
+MOCK_USER_DATA = {CONF_HOST: "fake_host"}
 
 MOCK_DHCP_DATA = DhcpServiceInfo(
     ip="fake_host", macaddress="aabbccddeeff", hostname="fake_hostname"
@@ -176,9 +176,8 @@ async def test_user_legacy(hass: HomeAssistant) -> None:
     )
     # legacy tv entry created
     assert result["type"] is FlowResultType.CREATE_ENTRY
-    assert result["title"] == "fake_name"
+    assert result["title"] == "fake_host"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "fake_name"
     assert result["data"][CONF_METHOD] == "legacy"
     assert result["data"][CONF_MANUFACTURER] == DEFAULT_MANUFACTURER
     assert result["data"][CONF_MODEL] is None
@@ -211,9 +210,8 @@ async def test_user_legacy_does_not_ok_first_time(hass: HomeAssistant) -> None:
 
     # legacy tv entry created
     assert result3["type"] is FlowResultType.CREATE_ENTRY
-    assert result3["title"] == "fake_name"
+    assert result3["title"] == "fake_host"
     assert result3["data"][CONF_HOST] == "fake_host"
-    assert result3["data"][CONF_NAME] == "fake_name"
     assert result3["data"][CONF_METHOD] == "legacy"
     assert result3["data"][CONF_MANUFACTURER] == DEFAULT_MANUFACTURER
     assert result3["data"][CONF_MODEL] is None
@@ -241,7 +239,6 @@ async def test_user_websocket(hass: HomeAssistant) -> None:
         assert result["type"] is FlowResultType.CREATE_ENTRY
         assert result["title"] == "Living Room (82GXARRS)"
         assert result["data"][CONF_HOST] == "fake_host"
-        assert result["data"][CONF_NAME] == "Living Room"
         assert result["data"][CONF_METHOD] == "websocket"
         assert result["data"][CONF_MANUFACTURER] == "Samsung"
         assert result["data"][CONF_MODEL] == "82GXARRS"
@@ -290,7 +287,6 @@ async def test_user_encrypted_websocket(
     assert result4["type"] is FlowResultType.CREATE_ENTRY
     assert result4["title"] == "TV-UE48JU6470 (UE48JU6400)"
     assert result4["data"][CONF_HOST] == "fake_host"
-    assert result4["data"][CONF_NAME] == "TV-UE48JU6470"
     assert result4["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result4["data"][CONF_MANUFACTURER] == "Samsung"
     assert result4["data"][CONF_MODEL] == "UE48JU6400"
@@ -422,7 +418,6 @@ async def test_user_websocket_auth_retry(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "Living Room (82GXARRS)"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "Living Room"
     assert result["data"][CONF_MANUFACTURER] == "Samsung"
     assert result["data"][CONF_MODEL] == "82GXARRS"
     assert result["result"].unique_id == "be9554b9-c9fb-41f4-8920-22da015376a4"
@@ -485,7 +480,6 @@ async def test_ssdp(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "fake_model"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "fake_model"
     assert result["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result["data"][CONF_MODEL] == "fake_model"
     assert result["result"].unique_id == "0d1cef00-00dc-1000-9c80-4844f7b172de"
@@ -544,7 +538,6 @@ async def test_ssdp_noprefix(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "fake_model"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "fake_model"
     assert result["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result["data"][CONF_MODEL] == "fake_model"
     assert result["result"].unique_id == "0d1cef00-00dc-1000-9c80-4844f7b172de"
@@ -580,7 +573,6 @@ async def test_ssdp_legacy_missing_auth(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "fake_model"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "fake_model"
     assert result["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result["data"][CONF_MODEL] == "fake_model"
     assert result["result"].unique_id == "0d1cef00-00dc-1000-9c80-4844f7b172de"
@@ -620,7 +612,6 @@ async def test_ssdp_websocket_success_populates_mac_address_and_ssdp_location(
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "Living Room (82GXARRS)"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "Living Room"
     assert result["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result["data"][CONF_MODEL] == "82GXARRS"
@@ -650,7 +641,6 @@ async def test_ssdp_websocket_success_populates_mac_address_and_main_tv_ssdp_loc
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "Living Room (82GXARRS)"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "Living Room"
     assert result["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result["data"][CONF_MODEL] == "82GXARRS"
@@ -702,7 +692,6 @@ async def test_ssdp_encrypted_websocket_success_populates_mac_address_and_ssdp_l
     assert result4["type"] is FlowResultType.CREATE_ENTRY
     assert result4["title"] == "TV-UE48JU6470 (UE48JU6400)"
     assert result4["data"][CONF_HOST] == "fake_host"
-    assert result4["data"][CONF_NAME] == "TV-UE48JU6470"
     assert result4["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result4["data"][CONF_MANUFACTURER] == "Samsung fake_manufacturer"
     assert result4["data"][CONF_MODEL] == "UE48JU6400"
@@ -907,7 +896,6 @@ async def test_dhcp_wireless(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "TV-UE48JU6470 (UE48JU6400)"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "TV-UE48JU6470"
     assert result["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result["data"][CONF_MANUFACTURER] == "Samsung"
     assert result["data"][CONF_MODEL] == "UE48JU6400"
@@ -938,7 +926,6 @@ async def test_dhcp_wired(hass: HomeAssistant, rest_api: Mock) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "Samsung Frame (43) (UE43LS003)"
     assert result["data"][CONF_HOST] == "fake_host"
-    assert result["data"][CONF_NAME] == "Samsung Frame (43)"
     assert result["data"][CONF_MAC] == "aa:ee:tt:hh:ee:rr"
     assert result["data"][CONF_MANUFACTURER] == "Samsung"
     assert result["data"][CONF_MODEL] == "UE43LS003"
@@ -1036,7 +1023,6 @@ async def test_zeroconf(hass: HomeAssistant) -> None:
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["title"] == "Living Room (82GXARRS)"
     assert result["data"][CONF_HOST] == "127.0.0.1"
-    assert result["data"][CONF_NAME] == "Living Room"
     assert result["data"][CONF_MAC] == "aa:bb:aa:aa:aa:aa"
     assert result["data"][CONF_MANUFACTURER] == "Samsung"
     assert result["data"][CONF_MODEL] == "82GXARRS"
@@ -1255,7 +1241,6 @@ async def test_autodetect_legacy(hass: HomeAssistant) -> None:
     )
     assert result["type"] is FlowResultType.CREATE_ENTRY
     assert result["data"][CONF_METHOD] == "legacy"
-    assert result["data"][CONF_NAME] == "fake_name"
     assert result["data"][CONF_MAC] is None
     assert result["data"][CONF_PORT] == LEGACY_PORT