diff --git a/homeassistant/helpers/entity.py b/homeassistant/helpers/entity.py
index 6508de08143..aecdf45dde5 100644
--- a/homeassistant/helpers/entity.py
+++ b/homeassistant/helpers/entity.py
@@ -216,6 +216,11 @@ class Entity:
         """Time that a context is considered recent."""
         return timedelta(seconds=5)
 
+    @property
+    def entity_registry_enabled_default(self):
+        """Return if the entity should be enabled when first added to the entity registry."""
+        return True
+
     # DO NOT OVERWRITE
     # These properties and methods are either managed by Home Assistant or they
     # are used to perform a very specific function. Overwriting these may
diff --git a/homeassistant/helpers/entity_platform.py b/homeassistant/helpers/entity_platform.py
index ea71828f21a..dd19fac05c8 100644
--- a/homeassistant/helpers/entity_platform.py
+++ b/homeassistant/helpers/entity_platform.py
@@ -8,6 +8,7 @@ from homeassistant.core import callback, valid_entity_id, split_entity_id
 from homeassistant.exceptions import HomeAssistantError, PlatformNotReady
 from homeassistant.util.async_ import run_callback_threadsafe, run_coroutine_threadsafe
 
+from .entity_registry import DISABLED_INTEGRATION
 from .event import async_track_time_interval, async_call_later
 
 
@@ -333,6 +334,10 @@ class EntityPlatform:
                 if device:
                     device_id = device.id
 
+            disabled_by: Optional[str] = None
+            if not entity.entity_registry_enabled_default:
+                disabled_by = DISABLED_INTEGRATION
+
             entry = entity_registry.async_get_or_create(
                 self.domain,
                 self.platform_name,
@@ -341,6 +346,7 @@ class EntityPlatform:
                 config_entry_id=config_entry_id,
                 device_id=device_id,
                 known_object_ids=self.entities.keys(),
+                disabled_by=disabled_by,
             )
 
             if entry.disabled:
diff --git a/homeassistant/helpers/entity_registry.py b/homeassistant/helpers/entity_registry.py
index 9a7be9ecc36..97cc213aa66 100644
--- a/homeassistant/helpers/entity_registry.py
+++ b/homeassistant/helpers/entity_registry.py
@@ -35,6 +35,7 @@ _LOGGER = logging.getLogger(__name__)
 _UNDEF = object()
 DISABLED_HASS = "hass"
 DISABLED_USER = "user"
+DISABLED_INTEGRATION = "integration"
 
 STORAGE_VERSION = 1
 STORAGE_KEY = "core.entity_registry"
@@ -53,7 +54,9 @@ class RegistryEntry:
     disabled_by = attr.ib(
         type=str,
         default=None,
-        validator=attr.validators.in_((DISABLED_HASS, DISABLED_USER, None)),
+        validator=attr.validators.in_(
+            (DISABLED_HASS, DISABLED_USER, DISABLED_INTEGRATION, None)
+        ),
     )  # type: Optional[str]
     domain = attr.ib(type=str, init=False, repr=False)
 
@@ -132,6 +135,7 @@ class EntityRegistry:
         config_entry_id=None,
         device_id=None,
         known_object_ids=None,
+        disabled_by=None,
     ):
         """Get entity. Create if it doesn't exist."""
         entity_id = self.async_get_entity_id(domain, platform, unique_id)
@@ -161,6 +165,7 @@ class EntityRegistry:
             device_id=device_id,
             unique_id=unique_id,
             platform=platform,
+            disabled_by=disabled_by,
         )
         self.entities[entity_id] = entity
         _LOGGER.info("Registered new %s.%s entity: %s", domain, platform, entity_id)
diff --git a/tests/common.py b/tests/common.py
index a139ca83743..f7816bf2192 100644
--- a/tests/common.py
+++ b/tests/common.py
@@ -908,6 +908,11 @@ class MockEntity(entity.Entity):
         """Info how it links to a device."""
         return self._handle("device_info")
 
+    @property
+    def entity_registry_enabled_default(self):
+        """Return if the entity should be enabled when first added to the entity registry."""
+        return self._handle("entity_registry_enabled_default")
+
     def _handle(self, attr):
         """Return attribute value."""
         if attr in self._values:
diff --git a/tests/helpers/test_entity_platform.py b/tests/helpers/test_entity_platform.py
index 0f43c6ab4aa..606a4c82096 100644
--- a/tests/helpers/test_entity_platform.py
+++ b/tests/helpers/test_entity_platform.py
@@ -775,3 +775,22 @@ async def test_device_info_not_overrides(hass):
     assert device.id == device2.id
     assert device2.manufacturer == "test-manufacturer"
     assert device2.model == "test-model"
+
+
+async def test_entity_disabled_by_integration(hass):
+    """Test entity disabled by integration."""
+    component = EntityComponent(_LOGGER, DOMAIN, hass, timedelta(seconds=20))
+
+    entity_default = MockEntity(unique_id="default")
+    entity_disabled = MockEntity(
+        unique_id="disabled", entity_registry_enabled_default=False
+    )
+
+    await component.async_add_entities([entity_default, entity_disabled])
+
+    registry = await hass.helpers.entity_registry.async_get_registry()
+
+    entry_default = registry.async_get_or_create(DOMAIN, DOMAIN, "default")
+    assert entry_default.disabled_by is None
+    entry_disabled = registry.async_get_or_create(DOMAIN, DOMAIN, "disabled")
+    assert entry_disabled.disabled_by == "integration"
diff --git a/tests/helpers/test_entity_registry.py b/tests/helpers/test_entity_registry.py
index a3ffcb4d1ff..88131a58de0 100644
--- a/tests/helpers/test_entity_registry.py
+++ b/tests/helpers/test_entity_registry.py
@@ -352,3 +352,17 @@ async def test_update_entity_unique_id_conflict(registry):
     ) as mock_schedule_save, pytest.raises(ValueError):
         registry.async_update_entity(entry.entity_id, new_unique_id=entry2.unique_id)
     assert mock_schedule_save.call_count == 0
+
+
+async def test_disabled_by(registry):
+    """Test that we can disable an entry when we create it."""
+    entry = registry.async_get_or_create("light", "hue", "5678", disabled_by="hass")
+    assert entry.disabled_by == "hass"
+
+    entry = registry.async_get_or_create(
+        "light", "hue", "5678", disabled_by="integration"
+    )
+    assert entry.disabled_by == "hass"
+
+    entry2 = registry.async_get_or_create("light", "hue", "1234")
+    assert entry2.disabled_by is None