diff --git a/homeassistant/components/light/services.yaml b/homeassistant/components/light/services.yaml
index fb7a1539944..0e75380a40c 100644
--- a/homeassistant/components/light/services.yaml
+++ b/homeassistant/components/light/services.yaml
@@ -23,6 +23,7 @@ turn_on:
             - light.ColorMode.RGB
             - light.ColorMode.RGBW
             - light.ColorMode.RGBWW
+      example: "[255, 100, 100]"
       selector:
         color_rgb:
     rgbw_color:
@@ -250,6 +251,7 @@ turn_on:
             - light.ColorMode.RGB
             - light.ColorMode.RGBW
             - light.ColorMode.RGBWW
+      advanced: true
       selector:
         color_temp:
           unit: "mired"
@@ -265,7 +267,6 @@ turn_on:
             - light.ColorMode.RGB
             - light.ColorMode.RGBW
             - light.ColorMode.RGBWW
-      advanced: true
       selector:
         color_temp:
           unit: "kelvin"
@@ -419,10 +420,35 @@ toggle:
             - light.ColorMode.RGB
             - light.ColorMode.RGBW
             - light.ColorMode.RGBWW
-      advanced: true
       example: "[255, 100, 100]"
       selector:
         color_rgb:
+    rgbw_color:
+      filter:
+        attribute:
+          supported_color_modes:
+            - light.ColorMode.HS
+            - light.ColorMode.XY
+            - light.ColorMode.RGB
+            - light.ColorMode.RGBW
+            - light.ColorMode.RGBWW
+      advanced: true
+      example: "[255, 100, 100, 50]"
+      selector:
+        object:
+    rgbww_color:
+      filter:
+        attribute:
+          supported_color_modes:
+            - light.ColorMode.HS
+            - light.ColorMode.XY
+            - light.ColorMode.RGB
+            - light.ColorMode.RGBW
+            - light.ColorMode.RGBWW
+      advanced: true
+      example: "[255, 100, 100, 50, 70]"
+      selector:
+        object:
     color_name:
       filter:
         attribute:
@@ -625,6 +651,9 @@ toggle:
       advanced: true
       selector:
         color_temp:
+          unit: "mired"
+          min: 153
+          max: 500
     kelvin:
       filter:
         attribute:
@@ -635,7 +664,6 @@ toggle:
             - light.ColorMode.RGB
             - light.ColorMode.RGBW
             - light.ColorMode.RGBWW
-      advanced: true
       selector:
         color_temp:
           unit: "kelvin"
diff --git a/homeassistant/components/light/strings.json b/homeassistant/components/light/strings.json
index 8be954f4653..fbabaff4584 100644
--- a/homeassistant/components/light/strings.json
+++ b/homeassistant/components/light/strings.json
@@ -342,6 +342,14 @@
           "name": "[%key:component::light::services::turn_on::fields::rgb_color::name%]",
           "description": "[%key:component::light::services::turn_on::fields::rgb_color::description%]"
         },
+        "rgbw_color": {
+          "name": "[%key:component::light::services::turn_on::fields::rgbw_color::name%]",
+          "description": "[%key:component::light::services::turn_on::fields::rgbw_color::description%]"
+        },
+        "rgbww_color": {
+          "name": "[%key:component::light::services::turn_on::fields::rgbww_color::name%]",
+          "description": "[%key:component::light::services::turn_on::fields::rgbww_color::description%]"
+        },
         "color_name": {
           "name": "[%key:component::light::services::turn_on::fields::color_name::name%]",
           "description": "[%key:component::light::services::turn_on::fields::color_name::description%]"