diff --git a/homeassistant/components/jellyfin/__init__.py b/homeassistant/components/jellyfin/__init__.py
index 39085317a54..95038d54f53 100644
--- a/homeassistant/components/jellyfin/__init__.py
+++ b/homeassistant/components/jellyfin/__init__.py
@@ -20,10 +20,10 @@ async def async_setup_entry(hass: HomeAssistant, entry: ConfigEntry) -> bool:
         entry_data[CONF_CLIENT_DEVICE_ID] = entry.entry_id
         hass.config_entries.async_update_entry(entry, data=entry_data)
 
-    client = create_client(
-        device_id=entry.data[CONF_CLIENT_DEVICE_ID],
-        device_name=hass.config.location_name,
-    )
+    device_id = entry.data[CONF_CLIENT_DEVICE_ID]
+    device_name = ascii(hass.config.location_name)
+
+    client = create_client(device_id=device_id, device_name=device_name)
 
     try:
         user_id, connect_result = await validate_input(hass, dict(entry.data), client)