diff --git a/homeassistant/config_entries.py b/homeassistant/config_entries.py
index dc332e9c20c..32014be7774 100644
--- a/homeassistant/config_entries.py
+++ b/homeassistant/config_entries.py
@@ -608,6 +608,7 @@ class ConfigEntry:
         flow_context = {
             "source": SOURCE_REAUTH,
             "entry_id": self.entry_id,
+            "title_placeholders": {"name": self.title},
             "unique_id": self.unique_id,
         }
 
diff --git a/tests/components/hyperion/test_light.py b/tests/components/hyperion/test_light.py
index f91cc312ca6..0cb85aeb5e2 100644
--- a/tests/components/hyperion/test_light.py
+++ b/tests/components/hyperion/test_light.py
@@ -897,6 +897,7 @@ async def test_setup_entry_no_token_reauth(hass: HomeAssistant) -> None:
                 CONF_SOURCE: SOURCE_REAUTH,
                 "entry_id": config_entry.entry_id,
                 "unique_id": config_entry.unique_id,
+                "title_placeholders": {"name": config_entry.title},
             },
             data=config_entry.data,
         )
@@ -925,6 +926,7 @@ async def test_setup_entry_bad_token_reauth(hass: HomeAssistant) -> None:
                 CONF_SOURCE: SOURCE_REAUTH,
                 "entry_id": config_entry.entry_id,
                 "unique_id": config_entry.unique_id,
+                "title_placeholders": {"name": config_entry.title},
             },
             data=config_entry.data,
         )
diff --git a/tests/components/smarttub/test_init.py b/tests/components/smarttub/test_init.py
index f316a66c5d1..32b15e06c8a 100644
--- a/tests/components/smarttub/test_init.py
+++ b/tests/components/smarttub/test_init.py
@@ -43,6 +43,7 @@ async def test_setup_auth_failed(setup_component, hass, config_entry, smarttub_a
                 "source": SOURCE_REAUTH,
                 "entry_id": config_entry.entry_id,
                 "unique_id": config_entry.unique_id,
+                "title_placeholders": {"name": config_entry.title},
             },
             data=config_entry.data,
         )
diff --git a/tests/components/sonarr/test_init.py b/tests/components/sonarr/test_init.py
index 6dfce4ee2fe..39d9b7fc24e 100644
--- a/tests/components/sonarr/test_init.py
+++ b/tests/components/sonarr/test_init.py
@@ -33,6 +33,7 @@ async def test_config_entry_reauth(
             CONF_SOURCE: SOURCE_REAUTH,
             "entry_id": entry.entry_id,
             "unique_id": entry.unique_id,
+            "title_placeholders": {"name": entry.title},
         },
         data=entry.data,
     )
diff --git a/tests/test_config_entries.py b/tests/test_config_entries.py
index 01a22dc1edb..cad92a5d92d 100644
--- a/tests/test_config_entries.py
+++ b/tests/test_config_entries.py
@@ -2739,6 +2739,7 @@ async def test_setup_raise_auth_failed(hass, caplog):
     assert len(flows) == 1
     assert flows[0]["context"]["entry_id"] == entry.entry_id
     assert flows[0]["context"]["source"] == config_entries.SOURCE_REAUTH
+    assert flows[0]["context"]["title_placeholders"] == {"name": "test_title"}
 
     caplog.clear()
     entry.state = config_entries.ConfigEntryState.NOT_LOADED