diff --git a/homeassistant/components/matter/discovery.py b/homeassistant/components/matter/discovery.py
index 3b9fb0b8a94..de03d250836 100644
--- a/homeassistant/components/matter/discovery.py
+++ b/homeassistant/components/matter/discovery.py
@@ -130,6 +130,15 @@ def async_discover_entities(
         ):
             continue
 
+        # check for value that may not be present
+        if schema.value_is_not is not None and (
+            schema.value_is_not == primary_value
+            or (
+                isinstance(primary_value, list) and schema.value_is_not in primary_value
+            )
+        ):
+            continue
+
         # check for required value in cluster featuremap
         if schema.featuremap_contains is not None and (
             not bool(
diff --git a/homeassistant/components/matter/models.py b/homeassistant/components/matter/models.py
index a00963c825a..f1fd7ca9fa3 100644
--- a/homeassistant/components/matter/models.py
+++ b/homeassistant/components/matter/models.py
@@ -116,6 +116,11 @@ class MatterDiscoverySchema:
     # NOTE: only works for list values
     value_contains: Any | None = None
 
+    # [optional] the primary attribute value must NOT have this value
+    # for example to filter out invalid values (such as empty string instead of null)
+    # in case of a list value, the list may not contain this value
+    value_is_not: Any | None = None
+
     # [optional] the primary attribute's cluster featuremap must contain this value
     # for example for the DoorSensor on a DoorLock Cluster
     featuremap_contains: int | None = None