diff --git a/esphome/components/scd30/scd30.cpp b/esphome/components/scd30/scd30.cpp
index 3eeca23800..ac76f29c51 100644
--- a/esphome/components/scd30/scd30.cpp
+++ b/esphome/components/scd30/scd30.cpp
@@ -26,7 +26,7 @@ static const uint16_t SCD30_CMD_TEMPERATURE_OFFSET = 0x5403;
 static const uint16_t SCD30_CMD_SOFT_RESET = 0xD304;
 
 void SCD30Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up scd30...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
 #ifdef USE_ESP8266
   Wire.setClockStretchLimit(150000);
diff --git a/esphome/components/scd4x/scd4x.cpp b/esphome/components/scd4x/scd4x.cpp
index a8a4129b48..6caaca51b2 100644
--- a/esphome/components/scd4x/scd4x.cpp
+++ b/esphome/components/scd4x/scd4x.cpp
@@ -27,7 +27,7 @@ static const uint16_t SCD41_ID = 0x1408;
 static const uint16_t SCD40_ID = 0x440;
 
 void SCD4XComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up scd4x...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   // the sensor needs 1000 ms to enter the idle state
   this->set_timeout(1000, [this]() {
     this->status_clear_error();
diff --git a/esphome/components/seeed_mr24hpc1/seeed_mr24hpc1.cpp b/esphome/components/seeed_mr24hpc1/seeed_mr24hpc1.cpp
index 1cf9bd300a..05d0c6eb21 100644
--- a/esphome/components/seeed_mr24hpc1/seeed_mr24hpc1.cpp
+++ b/esphome/components/seeed_mr24hpc1/seeed_mr24hpc1.cpp
@@ -61,7 +61,7 @@ void MR24HPC1Component::dump_config() {
 
 // Initialisation functions
 void MR24HPC1Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up MR24HPC1...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->check_uart_settings(115200);
 
   if (this->custom_mode_number_ != nullptr) {
diff --git a/esphome/components/seeed_mr60fda2/seeed_mr60fda2.cpp b/esphome/components/seeed_mr60fda2/seeed_mr60fda2.cpp
index d183a1f77f..6bbef085a5 100644
--- a/esphome/components/seeed_mr60fda2/seeed_mr60fda2.cpp
+++ b/esphome/components/seeed_mr60fda2/seeed_mr60fda2.cpp
@@ -30,7 +30,7 @@ void MR60FDA2Component::dump_config() {
 
 // Initialisation functions
 void MR60FDA2Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up MR60FDA2...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->check_uart_settings(115200);
 
   this->current_frame_locate_ = LOCATE_FRAME_HEADER;
diff --git a/esphome/components/sen0321/sen0321.cpp b/esphome/components/sen0321/sen0321.cpp
index 7801c8c389..b754876488 100644
--- a/esphome/components/sen0321/sen0321.cpp
+++ b/esphome/components/sen0321/sen0321.cpp
@@ -8,7 +8,7 @@ namespace sen0321_sensor {
 static const char *const TAG = "sen0321_sensor.sensor";
 
 void Sen0321Sensor::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sen0321...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   if (!this->write_byte(SENSOR_MODE_REGISTER, SENSOR_MODE_AUTO)) {
     ESP_LOGW(TAG, "Error setting measurement mode.");
     this->mark_failed();
diff --git a/esphome/components/sen5x/sen5x.cpp b/esphome/components/sen5x/sen5x.cpp
index f29ba18d6e..04e1a4db0e 100644
--- a/esphome/components/sen5x/sen5x.cpp
+++ b/esphome/components/sen5x/sen5x.cpp
@@ -30,7 +30,7 @@ static const int8_t SEN5X_MIN_INDEX_VALUE = 1 * SEN5X_INDEX_SCALE_FACTOR;     //
 static const int16_t SEN5X_MAX_INDEX_VALUE = 500 * SEN5X_INDEX_SCALE_FACTOR;  // must be adjusted by the scale factor
 
 void SEN5XComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sen5x...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // the sensor needs 1000 ms to enter the idle state
   this->set_timeout(1000, [this]() {
diff --git a/esphome/components/sfa30/sfa30.cpp b/esphome/components/sfa30/sfa30.cpp
index 20d5ddad5e..c521b3aa02 100644
--- a/esphome/components/sfa30/sfa30.cpp
+++ b/esphome/components/sfa30/sfa30.cpp
@@ -11,7 +11,7 @@ static const uint16_t SFA30_CMD_START_CONTINUOUS_MEASUREMENTS = 0x0006;
 static const uint16_t SFA30_CMD_READ_MEASUREMENT = 0x0327;
 
 void SFA30Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sfa30...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // Serial Number identification
   uint16_t raw_device_marking[16];
diff --git a/esphome/components/sgp30/sgp30.cpp b/esphome/components/sgp30/sgp30.cpp
index 77e9ef9820..bf19ea1bbf 100644
--- a/esphome/components/sgp30/sgp30.cpp
+++ b/esphome/components/sgp30/sgp30.cpp
@@ -33,7 +33,7 @@ const uint32_t SHORTEST_BASELINE_STORE_INTERVAL = 3600;
 const uint32_t MAXIMUM_STORAGE_DIFF = 50;
 
 void SGP30Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SGP30...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // Serial Number identification
   uint16_t raw_serial_number[3];
diff --git a/esphome/components/sgp4x/sgp4x.cpp b/esphome/components/sgp4x/sgp4x.cpp
index bf91c90832..963f0f062a 100644
--- a/esphome/components/sgp4x/sgp4x.cpp
+++ b/esphome/components/sgp4x/sgp4x.cpp
@@ -9,7 +9,7 @@ namespace sgp4x {
 static const char *const TAG = "sgp4x";
 
 void SGP4xComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SGP4x...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // Serial Number identification
   uint16_t raw_serial_number[3];
diff --git a/esphome/components/sht3xd/sht3xd.cpp b/esphome/components/sht3xd/sht3xd.cpp
index ffaf5db322..9dc866ddc3 100644
--- a/esphome/components/sht3xd/sht3xd.cpp
+++ b/esphome/components/sht3xd/sht3xd.cpp
@@ -25,7 +25,7 @@ static const uint16_t SHT3XD_COMMAND_POLLING_H = 0x2400;
 static const uint16_t SHT3XD_COMMAND_FETCH_DATA = 0xE000;
 
 void SHT3XDComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SHT3xD...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint16_t raw_serial_number[2];
   if (!this->get_register(SHT3XD_COMMAND_READ_SERIAL_NUMBER_CLOCK_STRETCHING, raw_serial_number, 2)) {
     this->error_code_ = READ_SERIAL_STRETCHED_FAILED;
diff --git a/esphome/components/sht4x/sht4x.cpp b/esphome/components/sht4x/sht4x.cpp
index e4fa16d87a..79a59bb9b8 100644
--- a/esphome/components/sht4x/sht4x.cpp
+++ b/esphome/components/sht4x/sht4x.cpp
@@ -18,7 +18,7 @@ void SHT4XComponent::start_heater_() {
 }
 
 void SHT4XComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sht4x...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   auto err = this->write(nullptr, 0);
   if (err != i2c::ERROR_OK) {
diff --git a/esphome/components/shtcx/shtcx.cpp b/esphome/components/shtcx/shtcx.cpp
index 0de56a8044..42e566bc80 100644
--- a/esphome/components/shtcx/shtcx.cpp
+++ b/esphome/components/shtcx/shtcx.cpp
@@ -25,7 +25,7 @@ inline const char *to_string(SHTCXType type) {
 }
 
 void SHTCXComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SHTCx...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->wake_up();
   this->soft_reset();
 
diff --git a/esphome/components/sm16716/sm16716.cpp b/esphome/components/sm16716/sm16716.cpp
index 373fbd4766..b25f935eba 100644
--- a/esphome/components/sm16716/sm16716.cpp
+++ b/esphome/components/sm16716/sm16716.cpp
@@ -7,7 +7,7 @@ namespace sm16716 {
 static const char *const TAG = "sm16716";
 
 void SM16716::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SM16716OutputComponent...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->data_pin_->setup();
   this->data_pin_->digital_write(false);
   this->clock_pin_->setup();
diff --git a/esphome/components/sm2135/sm2135.cpp b/esphome/components/sm2135/sm2135.cpp
index ee5948bb3a..cd647ef3b9 100644
--- a/esphome/components/sm2135/sm2135.cpp
+++ b/esphome/components/sm2135/sm2135.cpp
@@ -20,7 +20,7 @@ static const uint8_t SM2135_RGB = 0x00;  // RGB channel
 static const uint8_t SM2135_CW = 0x80;   // CW channel (Chip default)
 
 void SM2135::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SM2135OutputComponent...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->data_pin_->setup();
   this->data_pin_->digital_write(false);
   this->data_pin_->pin_mode(gpio::FLAG_OUTPUT);
diff --git a/esphome/components/sm2235/sm2235.cpp b/esphome/components/sm2235/sm2235.cpp
index f953d41957..3edd1e24a7 100644
--- a/esphome/components/sm2235/sm2235.cpp
+++ b/esphome/components/sm2235/sm2235.cpp
@@ -7,7 +7,7 @@ namespace sm2235 {
 static const char *const TAG = "sm2235";
 
 void SM2235::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sm2235 Output Component...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->data_pin_->setup();
   this->data_pin_->digital_write(true);
   this->clock_pin_->setup();
diff --git a/esphome/components/sm2335/sm2335.cpp b/esphome/components/sm2335/sm2335.cpp
index b6c482b5bb..a891b14ea0 100644
--- a/esphome/components/sm2335/sm2335.cpp
+++ b/esphome/components/sm2335/sm2335.cpp
@@ -7,7 +7,7 @@ namespace sm2335 {
 static const char *const TAG = "sm2335";
 
 void SM2335::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sm2335 Output Component...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->data_pin_->setup();
   this->data_pin_->digital_write(true);
   this->clock_pin_->setup();
diff --git a/esphome/components/sn74hc165/sn74hc165.cpp b/esphome/components/sn74hc165/sn74hc165.cpp
index 7efe8a4c14..69e0df5785 100644
--- a/esphome/components/sn74hc165/sn74hc165.cpp
+++ b/esphome/components/sn74hc165/sn74hc165.cpp
@@ -7,8 +7,7 @@ namespace sn74hc165 {
 static const char *const TAG = "sn74hc165";
 
 void SN74HC165Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SN74HC165...");
-
+  ESP_LOGCONFIG(TAG, "Running setup");
   // initialize pins
   this->clock_pin_->setup();
   this->data_pin_->setup();
diff --git a/esphome/components/sn74hc595/sn74hc595.cpp b/esphome/components/sn74hc595/sn74hc595.cpp
index 8a37c3bece..f8d24b898f 100644
--- a/esphome/components/sn74hc595/sn74hc595.cpp
+++ b/esphome/components/sn74hc595/sn74hc595.cpp
@@ -7,8 +7,7 @@ namespace sn74hc595 {
 static const char *const TAG = "sn74hc595";
 
 void SN74HC595Component::pre_setup_() {
-  ESP_LOGCONFIG(TAG, "Setting up SN74HC595...");
-
+  ESP_LOGCONFIG(TAG, "Running setup");
   if (this->have_oe_pin_) {  // disable output
     this->oe_pin_->setup();
     this->oe_pin_->digital_write(true);
diff --git a/esphome/components/sntp/sntp_component.cpp b/esphome/components/sntp/sntp_component.cpp
index 21add1451d..f9a9981c52 100644
--- a/esphome/components/sntp/sntp_component.cpp
+++ b/esphome/components/sntp/sntp_component.cpp
@@ -15,7 +15,7 @@ namespace sntp {
 static const char *const TAG = "sntp";
 
 void SNTPComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SNTP...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 #if defined(USE_ESP_IDF)
   if (esp_sntp_enabled()) {
     esp_sntp_stop();
diff --git a/esphome/components/sps30/sps30.cpp b/esphome/components/sps30/sps30.cpp
index cdcd4a6a54..de4bc70702 100644
--- a/esphome/components/sps30/sps30.cpp
+++ b/esphome/components/sps30/sps30.cpp
@@ -22,7 +22,7 @@ static const size_t SERIAL_NUMBER_LENGTH = 8;
 static const uint8_t MAX_SKIPPED_DATA_CYCLES_BEFORE_ERROR = 5;
 
 void SPS30Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up sps30...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->write_command(SPS30_CMD_SOFT_RESET);
   /// Deferred Sensor initialization
   this->set_timeout(500, [this]() {
diff --git a/esphome/components/ssd1306_i2c/ssd1306_i2c.cpp b/esphome/components/ssd1306_i2c/ssd1306_i2c.cpp
index ed7cf102ee..aabdf094c4 100644
--- a/esphome/components/ssd1306_i2c/ssd1306_i2c.cpp
+++ b/esphome/components/ssd1306_i2c/ssd1306_i2c.cpp
@@ -7,7 +7,7 @@ namespace ssd1306_i2c {
 static const char *const TAG = "ssd1306_i2c";
 
 void I2CSSD1306::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up I2C SSD1306...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->init_reset_();
 
   auto err = this->write(nullptr, 0);
diff --git a/esphome/components/ssd1306_spi/ssd1306_spi.cpp b/esphome/components/ssd1306_spi/ssd1306_spi.cpp
index 0a0debfd65..28425da587 100644
--- a/esphome/components/ssd1306_spi/ssd1306_spi.cpp
+++ b/esphome/components/ssd1306_spi/ssd1306_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1306_spi {
 static const char *const TAG = "ssd1306_spi";
 
 void SPISSD1306::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1306...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
 
diff --git a/esphome/components/ssd1322_spi/ssd1322_spi.cpp b/esphome/components/ssd1322_spi/ssd1322_spi.cpp
index a841c5606e..fb2d8afe1c 100644
--- a/esphome/components/ssd1322_spi/ssd1322_spi.cpp
+++ b/esphome/components/ssd1322_spi/ssd1322_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1322_spi {
 static const char *const TAG = "ssd1322_spi";
 
 void SPISSD1322::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1322...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
   if (this->cs_)
diff --git a/esphome/components/ssd1325_spi/ssd1325_spi.cpp b/esphome/components/ssd1325_spi/ssd1325_spi.cpp
index 8a95bfeae3..d2a365326f 100644
--- a/esphome/components/ssd1325_spi/ssd1325_spi.cpp
+++ b/esphome/components/ssd1325_spi/ssd1325_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1325_spi {
 static const char *const TAG = "ssd1325_spi";
 
 void SPISSD1325::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1325...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
   if (this->cs_)
diff --git a/esphome/components/ssd1327_i2c/ssd1327_i2c.cpp b/esphome/components/ssd1327_i2c/ssd1327_i2c.cpp
index e9e047bfb6..d8c5f67935 100644
--- a/esphome/components/ssd1327_i2c/ssd1327_i2c.cpp
+++ b/esphome/components/ssd1327_i2c/ssd1327_i2c.cpp
@@ -7,7 +7,7 @@ namespace ssd1327_i2c {
 static const char *const TAG = "ssd1327_i2c";
 
 void I2CSSD1327::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up I2C SSD1327...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->init_reset_();
 
   auto err = this->write(nullptr, 0);
diff --git a/esphome/components/ssd1327_spi/ssd1327_spi.cpp b/esphome/components/ssd1327_spi/ssd1327_spi.cpp
index c6ae377119..a5eaf252c4 100644
--- a/esphome/components/ssd1327_spi/ssd1327_spi.cpp
+++ b/esphome/components/ssd1327_spi/ssd1327_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1327_spi {
 static const char *const TAG = "ssd1327_spi";
 
 void SPISSD1327::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1327...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
   if (this->cs_)
diff --git a/esphome/components/ssd1331_spi/ssd1331_spi.cpp b/esphome/components/ssd1331_spi/ssd1331_spi.cpp
index 88116f6c00..aeff2bbbfd 100644
--- a/esphome/components/ssd1331_spi/ssd1331_spi.cpp
+++ b/esphome/components/ssd1331_spi/ssd1331_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1331_spi {
 static const char *const TAG = "ssd1331_spi";
 
 void SPISSD1331::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1331...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
   if (this->cs_)
diff --git a/esphome/components/ssd1351_spi/ssd1351_spi.cpp b/esphome/components/ssd1351_spi/ssd1351_spi.cpp
index b71b8f4f88..5ae7c308d4 100644
--- a/esphome/components/ssd1351_spi/ssd1351_spi.cpp
+++ b/esphome/components/ssd1351_spi/ssd1351_spi.cpp
@@ -8,7 +8,7 @@ namespace ssd1351_spi {
 static const char *const TAG = "ssd1351_spi";
 
 void SPISSD1351::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI SSD1351...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();  // OUTPUT
   if (this->cs_)
diff --git a/esphome/components/st7567_i2c/st7567_i2c.cpp b/esphome/components/st7567_i2c/st7567_i2c.cpp
index 05173d1be5..38a92d3c5b 100644
--- a/esphome/components/st7567_i2c/st7567_i2c.cpp
+++ b/esphome/components/st7567_i2c/st7567_i2c.cpp
@@ -7,7 +7,7 @@ namespace st7567_i2c {
 static const char *const TAG = "st7567_i2c";
 
 void I2CST7567::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up I2C ST7567 display...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->init_reset_();
 
   auto err = this->write(nullptr, 0);
diff --git a/esphome/components/st7567_spi/st7567_spi.cpp b/esphome/components/st7567_spi/st7567_spi.cpp
index 25698d0dd0..c5c5836200 100644
--- a/esphome/components/st7567_spi/st7567_spi.cpp
+++ b/esphome/components/st7567_spi/st7567_spi.cpp
@@ -7,7 +7,7 @@ namespace st7567_spi {
 static const char *const TAG = "st7567_spi";
 
 void SPIST7567::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI ST7567 display...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
   this->dc_pin_->setup();
   if (this->cs_)
diff --git a/esphome/components/st7735/st7735.cpp b/esphome/components/st7735/st7735.cpp
index 5985d8bfb3..f37770a767 100644
--- a/esphome/components/st7735/st7735.cpp
+++ b/esphome/components/st7735/st7735.cpp
@@ -233,7 +233,7 @@ ST7735::ST7735(ST7735Model model, int width, int height, int colstart, int rowst
       height_(height) {}
 
 void ST7735::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up ST7735...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->spi_setup();
 
   this->dc_pin_->setup();  // OUTPUT
diff --git a/esphome/components/st7789v/st7789v.cpp b/esphome/components/st7789v/st7789v.cpp
index 0d2f35aef5..72460d8c89 100644
--- a/esphome/components/st7789v/st7789v.cpp
+++ b/esphome/components/st7789v/st7789v.cpp
@@ -8,7 +8,7 @@ static const char *const TAG = "st7789v";
 static const size_t TEMP_BUFFER_SIZE = 128;
 
 void ST7789V::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SPI ST7789V...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 #ifdef USE_POWER_SUPPLY
   this->power_.request();
   // the PowerSupply component takes care of post turn-on delay
diff --git a/esphome/components/st7920/st7920.cpp b/esphome/components/st7920/st7920.cpp
index 171e7095dd..0623125bfb 100644
--- a/esphome/components/st7920/st7920.cpp
+++ b/esphome/components/st7920/st7920.cpp
@@ -32,7 +32,7 @@ static const uint8_t LCD_LINE2 = 0x88;
 static const uint8_t LCD_LINE3 = 0x98;
 
 void ST7920::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up ST7920...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->dump_config();
   this->spi_setup();
   this->init_internal_(this->get_buffer_length_());
diff --git a/esphome/components/status_led/light/status_led_light.cpp b/esphome/components/status_led/light/status_led_light.cpp
index 549024c4df..6d38833ebd 100644
--- a/esphome/components/status_led/light/status_led_light.cpp
+++ b/esphome/components/status_led/light/status_led_light.cpp
@@ -53,7 +53,7 @@ void StatusLEDLightOutput::write_state(light::LightState *state) {
 }
 
 void StatusLEDLightOutput::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up Status LED...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   if (this->pin_ != nullptr) {
     this->pin_->setup();
diff --git a/esphome/components/status_led/status_led.cpp b/esphome/components/status_led/status_led.cpp
index d2d56cf05b..a17d4398fd 100644
--- a/esphome/components/status_led/status_led.cpp
+++ b/esphome/components/status_led/status_led.cpp
@@ -11,7 +11,7 @@ StatusLED *global_status_led = nullptr;  // NOLINT(cppcoreguidelines-avoid-non-c
 
 StatusLED::StatusLED(GPIOPin *pin) : pin_(pin) { global_status_led = this; }
 void StatusLED::pre_setup() {
-  ESP_LOGCONFIG(TAG, "Setting up Status LED...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->pin_->setup();
   this->pin_->digital_write(false);
 }
diff --git a/esphome/components/sts3x/sts3x.cpp b/esphome/components/sts3x/sts3x.cpp
index a533bc1d87..a66ca6cf4b 100644
--- a/esphome/components/sts3x/sts3x.cpp
+++ b/esphome/components/sts3x/sts3x.cpp
@@ -18,7 +18,7 @@ static const uint16_t STS3X_COMMAND_HEATER_DISABLE = 0x3066;
 static const uint16_t STS3X_COMMAND_FETCH_DATA = 0xE000;
 
 void STS3XComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up STS3x...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   if (!this->write_command(STS3X_COMMAND_READ_SERIAL_NUMBER)) {
     this->mark_failed();
     return;
diff --git a/esphome/components/sx1509/sx1509.cpp b/esphome/components/sx1509/sx1509.cpp
index a4808c86e2..865bf6f25b 100644
--- a/esphome/components/sx1509/sx1509.cpp
+++ b/esphome/components/sx1509/sx1509.cpp
@@ -8,7 +8,7 @@ namespace sx1509 {
 static const char *const TAG = "sx1509";
 
 void SX1509Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up SX1509Component...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   ESP_LOGV(TAG, "  Resetting devices...");
   if (!this->write_byte(REG_RESET, 0x12)) {
diff --git a/esphome/components/tc74/tc74.cpp b/esphome/components/tc74/tc74.cpp
index 2acb71f921..b79bcb5592 100644
--- a/esphome/components/tc74/tc74.cpp
+++ b/esphome/components/tc74/tc74.cpp
@@ -15,7 +15,7 @@ static const uint8_t TC74_DATA_READY_MASK = 0x40;
 // It is possible the "Data Ready" bit will not be set if the TC74 has not been powered on for at least 250ms, so it not
 // being set does not constitute a failure.
 void TC74Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TC74...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t config_reg;
   if (this->read_register(TC74_REGISTER_CONFIGURATION, &config_reg, 1) != i2c::ERROR_OK) {
     this->mark_failed();
diff --git a/esphome/components/tca9548a/tca9548a.cpp b/esphome/components/tca9548a/tca9548a.cpp
index 770fd5e47c..cdeb94ceca 100644
--- a/esphome/components/tca9548a/tca9548a.cpp
+++ b/esphome/components/tca9548a/tca9548a.cpp
@@ -24,7 +24,7 @@ i2c::ErrorCode TCA9548AChannel::writev(uint8_t address, i2c::WriteBuffer *buffer
 }
 
 void TCA9548AComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TCA9548A...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t status = 0;
   if (this->read(&status, 1) != i2c::ERROR_OK) {
     ESP_LOGE(TAG, "TCA9548A failed");
diff --git a/esphome/components/tca9555/tca9555.cpp b/esphome/components/tca9555/tca9555.cpp
index e065398c46..7920e57b9c 100644
--- a/esphome/components/tca9555/tca9555.cpp
+++ b/esphome/components/tca9555/tca9555.cpp
@@ -16,7 +16,7 @@ namespace tca9555 {
 static const char *const TAG = "tca9555";
 
 void TCA9555Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TCA9555...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   if (!this->read_gpio_modes_()) {
     this->mark_failed();
     return;
diff --git a/esphome/components/tcs34725/tcs34725.cpp b/esphome/components/tcs34725/tcs34725.cpp
index 0830004b5a..2c5ddd3885 100644
--- a/esphome/components/tcs34725/tcs34725.cpp
+++ b/esphome/components/tcs34725/tcs34725.cpp
@@ -18,7 +18,7 @@ static const uint8_t TCS34725_REGISTER_ENABLE = TCS34725_COMMAND_BIT | 0x00;
 static const uint8_t TCS34725_REGISTER_CRGBDATAL = TCS34725_COMMAND_BIT | 0x14;
 
 void TCS34725Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TCS34725...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t id;
   if (this->read_register(TCS34725_REGISTER_ID, &id, 1) != i2c::ERROR_OK) {
     this->mark_failed();
diff --git a/esphome/components/tee501/tee501.cpp b/esphome/components/tee501/tee501.cpp
index 22329d40cd..0a5545d09e 100644
--- a/esphome/components/tee501/tee501.cpp
+++ b/esphome/components/tee501/tee501.cpp
@@ -7,7 +7,7 @@ namespace tee501 {
 static const char *const TAG = "tee501";
 
 void TEE501Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TEE501...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t address[] = {0x70, 0x29};
   this->write(address, 2, false);
   uint8_t identification[9];
diff --git a/esphome/components/tem3200/tem3200.cpp b/esphome/components/tem3200/tem3200.cpp
index d8ce48af90..2fef26e687 100644
--- a/esphome/components/tem3200/tem3200.cpp
+++ b/esphome/components/tem3200/tem3200.cpp
@@ -16,7 +16,7 @@ enum ErrorCode {
 };
 
 void TEM3200Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TEM3200...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   uint8_t status(NONE);
   uint16_t raw_temperature(0);
diff --git a/esphome/components/template/alarm_control_panel/template_alarm_control_panel.cpp b/esphome/components/template/alarm_control_panel/template_alarm_control_panel.cpp
index bf1338edbe..84d256b18f 100644
--- a/esphome/components/template/alarm_control_panel/template_alarm_control_panel.cpp
+++ b/esphome/components/template/alarm_control_panel/template_alarm_control_panel.cpp
@@ -71,7 +71,7 @@ void TemplateAlarmControlPanel::dump_config() {
 }
 
 void TemplateAlarmControlPanel::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up Template AlarmControlPanel '%s'...", this->name_.c_str());
+  ESP_LOGCONFIG(TAG, "Running setup for '%s'", this->name_.c_str());
   switch (this->restore_mode_) {
     case ALARM_CONTROL_PANEL_ALWAYS_DISARMED:
       this->current_state_ = ACP_STATE_DISARMED;
diff --git a/esphome/components/template/cover/template_cover.cpp b/esphome/components/template/cover/template_cover.cpp
index 2d6c3087ae..d32c6ac546 100644
--- a/esphome/components/template/cover/template_cover.cpp
+++ b/esphome/components/template/cover/template_cover.cpp
@@ -16,7 +16,7 @@ TemplateCover::TemplateCover()
       position_trigger_(new Trigger<float>()),
       tilt_trigger_(new Trigger<float>()) {}
 void TemplateCover::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up template cover '%s'...", this->name_.c_str());
+  ESP_LOGCONFIG(TAG, "Running setup for '%s'", this->name_.c_str());
   switch (this->restore_mode_) {
     case COVER_NO_RESTORE:
       break;
diff --git a/esphome/components/template/text/template_text.cpp b/esphome/components/template/text/template_text.cpp
index fb0208e198..f8d883e848 100644
--- a/esphome/components/template/text/template_text.cpp
+++ b/esphome/components/template/text/template_text.cpp
@@ -12,9 +12,8 @@ void TemplateText::setup() {
       return;
   }
 
-  std::string value;
-  ESP_LOGD(TAG, "Setting up Template Text Input");
-  value = this->initial_value_;
+  ESP_LOGCONFIG(TAG, "Running setup for '%s'", this->name_.c_str());
+  std::string value = this->initial_value_;
   if (!this->pref_) {
     ESP_LOGD(TAG, "State from initial: %s", value.c_str());
   } else {
diff --git a/esphome/components/template/valve/template_valve.cpp b/esphome/components/template/valve/template_valve.cpp
index f943e19da9..99bf5e6d8a 100644
--- a/esphome/components/template/valve/template_valve.cpp
+++ b/esphome/components/template/valve/template_valve.cpp
@@ -16,7 +16,7 @@ TemplateValve::TemplateValve()
       position_trigger_(new Trigger<float>()) {}
 
 void TemplateValve::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up template valve '%s'...", this->name_.c_str());
+  ESP_LOGCONFIG(TAG, "Running setup for '%s'", this->name_.c_str());
   switch (this->restore_mode_) {
     case VALVE_NO_RESTORE:
       break;
diff --git a/esphome/components/tlc59208f/tlc59208f_output.cpp b/esphome/components/tlc59208f/tlc59208f_output.cpp
index bd62f8de6d..3441a41a59 100644
--- a/esphome/components/tlc59208f/tlc59208f_output.cpp
+++ b/esphome/components/tlc59208f/tlc59208f_output.cpp
@@ -71,7 +71,7 @@ static const uint8_t LDR_PWM = 0x02;
 static const uint8_t LDR_GRPPWM = 0x03;
 
 void TLC59208FOutput::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TLC59208FOutputComponent...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   ESP_LOGV(TAG, "  Resetting all devices on the bus...");
 
diff --git a/esphome/components/tm1621/tm1621.cpp b/esphome/components/tm1621/tm1621.cpp
index ebaa5a3457..8f18a3d384 100644
--- a/esphome/components/tm1621/tm1621.cpp
+++ b/esphome/components/tm1621/tm1621.cpp
@@ -29,7 +29,7 @@ const uint8_t TM1621_DIGIT_ROW[2][12] = {{0x5F, 0x50, 0x3D, 0x79, 0x72, 0x6B, 0x
                                          {0xF5, 0x05, 0xB6, 0x97, 0x47, 0xD3, 0xF3, 0x85, 0xF7, 0xD7, 0x02, 0x00}};
 
 void TM1621Display::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TM1621...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   this->cs_pin_->setup();  // OUTPUT
   this->cs_pin_->digital_write(true);
diff --git a/esphome/components/tm1637/tm1637.cpp b/esphome/components/tm1637/tm1637.cpp
index 2f2d4b707a..db117645bd 100644
--- a/esphome/components/tm1637/tm1637.cpp
+++ b/esphome/components/tm1637/tm1637.cpp
@@ -125,7 +125,7 @@ const uint8_t TM1637_ASCII_TO_RAW[] PROGMEM = {
     0b01100011,           // '~', ord 0x7E (degree symbol)
 };
 void TM1637Display::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TM1637...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   this->clk_pin_->setup();               // OUTPUT
   this->clk_pin_->digital_write(false);  // LOW
diff --git a/esphome/components/tm1651/tm1651.cpp b/esphome/components/tm1651/tm1651.cpp
index 89807f5565..97beefff64 100644
--- a/esphome/components/tm1651/tm1651.cpp
+++ b/esphome/components/tm1651/tm1651.cpp
@@ -17,7 +17,7 @@ static const uint8_t TM1651_BRIGHTNESS_MEDIUM_HW = 2;
 static const uint8_t TM1651_BRIGHTNESS_HIGH_HW = 7;
 
 void TM1651Display::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TM1651...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   uint8_t clk = clk_pin_->get_pin();
   uint8_t dio = dio_pin_->get_pin();
diff --git a/esphome/components/tmp102/tmp102.cpp b/esphome/components/tmp102/tmp102.cpp
index f35fbf5d4b..c5cef28a31 100644
--- a/esphome/components/tmp102/tmp102.cpp
+++ b/esphome/components/tmp102/tmp102.cpp
@@ -15,7 +15,7 @@ static const uint8_t TMP102_REGISTER_HIGH_LIMIT = 0x03;
 
 static const float TMP102_CONVERSION_FACTOR = 0.0625;
 
-void TMP102Component::setup() { ESP_LOGCONFIG(TAG, "Setting up TMP102..."); }
+void TMP102Component::setup() { ESP_LOGCONFIG(TAG, "Running setup"); }
 
 void TMP102Component::dump_config() {
   ESP_LOGCONFIG(TAG, "TMP102:");
diff --git a/esphome/components/tmp117/tmp117.cpp b/esphome/components/tmp117/tmp117.cpp
index f719ea93b6..9ec711367b 100644
--- a/esphome/components/tmp117/tmp117.cpp
+++ b/esphome/components/tmp117/tmp117.cpp
@@ -26,7 +26,7 @@ void TMP117Component::update() {
   }
 }
 void TMP117Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TMP117...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   if (!this->write_config_(this->config_)) {
     this->mark_failed();
diff --git a/esphome/components/tsl2561/tsl2561.cpp b/esphome/components/tsl2561/tsl2561.cpp
index e80e9220d8..c20b119a40 100644
--- a/esphome/components/tsl2561/tsl2561.cpp
+++ b/esphome/components/tsl2561/tsl2561.cpp
@@ -15,7 +15,7 @@ static const uint8_t TSL2561_REGISTER_DATA_0 = 0x0C;
 static const uint8_t TSL2561_REGISTER_DATA_1 = 0x0E;
 
 void TSL2561Sensor::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TSL2561...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t id;
   if (!this->tsl2561_read_byte(TSL2561_REGISTER_ID, &id)) {
     this->mark_failed();
diff --git a/esphome/components/tt21100/touchscreen/tt21100.cpp b/esphome/components/tt21100/touchscreen/tt21100.cpp
index d18ce835c1..d4dd1c195f 100644
--- a/esphome/components/tt21100/touchscreen/tt21100.cpp
+++ b/esphome/components/tt21100/touchscreen/tt21100.cpp
@@ -47,7 +47,7 @@ struct TT21100TouchReport {
 float TT21100Touchscreen::get_setup_priority() const { return setup_priority::HARDWARE - 1.0f; }
 
 void TT21100Touchscreen::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up TT21100 Touchscreen...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // Register interrupt pin
   if (this->interrupt_pin_ != nullptr) {
diff --git a/esphome/components/ttp229_bsf/ttp229_bsf.cpp b/esphome/components/ttp229_bsf/ttp229_bsf.cpp
index 93c947d28a..8b58795ebb 100644
--- a/esphome/components/ttp229_bsf/ttp229_bsf.cpp
+++ b/esphome/components/ttp229_bsf/ttp229_bsf.cpp
@@ -7,7 +7,7 @@ namespace ttp229_bsf {
 static const char *const TAG = "ttp229_bsf";
 
 void TTP229BSFComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up ttp229_bsf... ");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->sdo_pin_->setup();
   this->scl_pin_->setup();
   this->scl_pin_->digital_write(true);
diff --git a/esphome/components/ttp229_lsf/ttp229_lsf.cpp b/esphome/components/ttp229_lsf/ttp229_lsf.cpp
index 773d51b76e..e1bbdb19db 100644
--- a/esphome/components/ttp229_lsf/ttp229_lsf.cpp
+++ b/esphome/components/ttp229_lsf/ttp229_lsf.cpp
@@ -7,7 +7,7 @@ namespace ttp229_lsf {
 static const char *const TAG = "ttp229_lsf";
 
 void TTP229LSFComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up ttp229...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   uint8_t data[2];
   if (this->read(data, 2) != i2c::ERROR_OK) {
     this->error_code_ = COMMUNICATION_FAILED;
diff --git a/esphome/components/tx20/tx20.cpp b/esphome/components/tx20/tx20.cpp
index a2a3baa46e..4d614c1e4e 100644
--- a/esphome/components/tx20/tx20.cpp
+++ b/esphome/components/tx20/tx20.cpp
@@ -15,7 +15,7 @@ static const char *const DIRECTIONS[] = {"N", "NNE", "NE", "ENE", "E", "ESE", "S
                                          "S", "SSW", "SW", "WSW", "W", "WNW", "NW", "NNW"};
 
 void Tx20Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up Tx20");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->pin_->setup();
 
   this->store_.buffer = new uint16_t[MAX_BUFFER_SIZE];
diff --git a/esphome/components/uart/uart_component_esp32_arduino.cpp b/esphome/components/uart/uart_component_esp32_arduino.cpp
index b241c03de4..0ed1a724e9 100644
--- a/esphome/components/uart/uart_component_esp32_arduino.cpp
+++ b/esphome/components/uart/uart_component_esp32_arduino.cpp
@@ -74,7 +74,7 @@ uint32_t ESP32ArduinoUARTComponent::get_config() {
 }
 
 void ESP32ArduinoUARTComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up UART...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   // Use Arduino HardwareSerial UARTs if all used pins match the ones
   // preconfigured by the platform. For example if RX disabled but TX pin
   // is 1 we still want to use Serial.
diff --git a/esphome/components/uart/uart_component_esp8266.cpp b/esphome/components/uart/uart_component_esp8266.cpp
index fa8dc3fb17..b06f553a47 100644
--- a/esphome/components/uart/uart_component_esp8266.cpp
+++ b/esphome/components/uart/uart_component_esp8266.cpp
@@ -56,7 +56,7 @@ uint32_t ESP8266UartComponent::get_config() {
 }
 
 void ESP8266UartComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up UART bus...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   // Use Arduino HardwareSerial UARTs if all used pins match the ones
   // preconfigured by the platform. For example if RX disabled but TX pin
   // is 1 we still want to use Serial.
diff --git a/esphome/components/uart/uart_component_esp_idf.cpp b/esphome/components/uart/uart_component_esp_idf.cpp
index 122d4105c8..9d5d22da6b 100644
--- a/esphome/components/uart/uart_component_esp_idf.cpp
+++ b/esphome/components/uart/uart_component_esp_idf.cpp
@@ -85,12 +85,12 @@ void IDFUARTComponent::setup() {
 #endif  // USE_LOGGER
 
   if (next_uart_num >= SOC_UART_NUM) {
-    ESP_LOGW(TAG, "Maximum number of UART components created already.");
+    ESP_LOGW(TAG, "Maximum number of UART components created already");
     this->mark_failed();
     return;
   }
   this->uart_num_ = static_cast<uart_port_t>(next_uart_num++);
-  ESP_LOGCONFIG(TAG, "Setting up UART %u...", this->uart_num_);
+  ESP_LOGCONFIG(TAG, "Running setup for UART %u", this->uart_num_);
 
   this->lock_ = xSemaphoreCreateMutex();
 
diff --git a/esphome/components/uart/uart_component_libretiny.cpp b/esphome/components/uart/uart_component_libretiny.cpp
index c5e299e9d1..bfb183d964 100644
--- a/esphome/components/uart/uart_component_libretiny.cpp
+++ b/esphome/components/uart/uart_component_libretiny.cpp
@@ -46,7 +46,7 @@ uint16_t LibreTinyUARTComponent::get_config() {
 }
 
 void LibreTinyUARTComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up UART...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   int8_t tx_pin = tx_pin_ == nullptr ? -1 : tx_pin_->get_pin();
   int8_t rx_pin = rx_pin_ == nullptr ? -1 : rx_pin_->get_pin();
diff --git a/esphome/components/uart/uart_component_rp2040.cpp b/esphome/components/uart/uart_component_rp2040.cpp
index e2c47080ac..c1a2e50ae0 100644
--- a/esphome/components/uart/uart_component_rp2040.cpp
+++ b/esphome/components/uart/uart_component_rp2040.cpp
@@ -52,7 +52,7 @@ uint16_t RP2040UartComponent::get_config() {
 }
 
 void RP2040UartComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up UART bus...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   uint16_t config = get_config();
 
diff --git a/esphome/components/ufire_ec/ufire_ec.cpp b/esphome/components/ufire_ec/ufire_ec.cpp
index 7af4fadf75..6a418e51b7 100644
--- a/esphome/components/ufire_ec/ufire_ec.cpp
+++ b/esphome/components/ufire_ec/ufire_ec.cpp
@@ -7,7 +7,7 @@ namespace ufire_ec {
 static const char *const TAG = "ufire_ec";
 
 void UFireECComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up uFire_ec...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   uint8_t version;
   if (!this->read_byte(REGISTER_VERSION, &version) && version != 0xFF) {
diff --git a/esphome/components/ufire_ise/ufire_ise.cpp b/esphome/components/ufire_ise/ufire_ise.cpp
index 957e6f3299..5d0cb6ec2f 100644
--- a/esphome/components/ufire_ise/ufire_ise.cpp
+++ b/esphome/components/ufire_ise/ufire_ise.cpp
@@ -9,7 +9,7 @@ namespace ufire_ise {
 static const char *const TAG = "ufire_ise";
 
 void UFireISEComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up uFire_ise...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   uint8_t version;
   if (!this->read_byte(REGISTER_VERSION, &version) && version != 0xFF) {
diff --git a/esphome/components/ultrasonic/ultrasonic_sensor.cpp b/esphome/components/ultrasonic/ultrasonic_sensor.cpp
index 604e78d6f8..b3ed6833ec 100644
--- a/esphome/components/ultrasonic/ultrasonic_sensor.cpp
+++ b/esphome/components/ultrasonic/ultrasonic_sensor.cpp
@@ -8,7 +8,7 @@ namespace ultrasonic {
 static const char *const TAG = "ultrasonic.sensor";
 
 void UltrasonicSensorComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up Ultrasonic Sensor...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->trigger_pin_->setup();
   this->trigger_pin_->digital_write(false);
   this->echo_pin_->setup();
diff --git a/esphome/components/veml3235/veml3235.cpp b/esphome/components/veml3235/veml3235.cpp
index 2410bfdda2..33a722917f 100644
--- a/esphome/components/veml3235/veml3235.cpp
+++ b/esphome/components/veml3235/veml3235.cpp
@@ -10,7 +10,7 @@ static const char *const TAG = "veml3235.sensor";
 void VEML3235Sensor::setup() {
   uint8_t device_id[] = {0, 0};
 
-  ESP_LOGCONFIG(TAG, "Setting up VEML3235 '%s'...", this->name_.c_str());
+  ESP_LOGCONFIG(TAG, "Running setup for '%s'", this->name_.c_str());
 
   if (!this->refresh_config_reg()) {
     ESP_LOGE(TAG, "Unable to write configuration");
diff --git a/esphome/components/veml7700/veml7700.cpp b/esphome/components/veml7700/veml7700.cpp
index a8c1411c68..fe287c728c 100644
--- a/esphome/components/veml7700/veml7700.cpp
+++ b/esphome/components/veml7700/veml7700.cpp
@@ -78,7 +78,7 @@ static const char *get_gain_str(Gain gain) {
 }
 
 void VEML7700Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up VEML7700/6030...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   auto err = this->configure_();
   if (err != i2c::ERROR_OK) {
diff --git a/esphome/components/web_server/web_server.cpp b/esphome/components/web_server/web_server.cpp
index 63c1d5d4fd..4caac025aa 100644
--- a/esphome/components/web_server/web_server.cpp
+++ b/esphome/components/web_server/web_server.cpp
@@ -235,7 +235,7 @@ std::string WebServer::get_config_json() {
 }
 
 void WebServer::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up web server...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->setup_controller(this->include_internal_);
   this->base_->init();
 
diff --git a/esphome/components/weikai_i2c/weikai_i2c.cpp b/esphome/components/weikai_i2c/weikai_i2c.cpp
index 9d0c9446ec..3b353eb662 100644
--- a/esphome/components/weikai_i2c/weikai_i2c.cpp
+++ b/esphome/components/weikai_i2c/weikai_i2c.cpp
@@ -142,7 +142,7 @@ void WeikaiRegisterI2C::write_fifo(uint8_t *data, size_t length) {
 void WeikaiComponentI2C::setup() {
   // before any manipulation we store the address to base_address_ for future use
   this->base_address_ = this->address_;
-  ESP_LOGCONFIG(TAG, "Setting up wk2168_i2c: %s with %d UARTs at @%02X ...", this->get_name(), this->children_.size(),
+  ESP_LOGCONFIG(TAG, "Running setup for '%s' with %d UARTs at @%02X", this->get_name(), this->children_.size(),
                 this->base_address_);
 
   // enable all channels
diff --git a/esphome/components/weikai_spi/weikai_spi.cpp b/esphome/components/weikai_spi/weikai_spi.cpp
index 22c63bbd2d..a81f69a4aa 100644
--- a/esphome/components/weikai_spi/weikai_spi.cpp
+++ b/esphome/components/weikai_spi/weikai_spi.cpp
@@ -156,7 +156,7 @@ void WeikaiRegisterSPI::write_fifo(uint8_t *data, size_t length) {
 ///////////////////////////////////////////////////////////////////////////////
 void WeikaiComponentSPI::setup() {
   using namespace weikai;
-  ESP_LOGCONFIG(TAG, "Setting up wk2168_spi: %s with %d UARTs...", this->get_name(), this->children_.size());
+  ESP_LOGCONFIG(TAG, "Running setup for '%s' with %d UARTs...", this->get_name(), this->children_.size());
   this->spi_setup();
   // enable all channels
   this->reg(WKREG_GENA, 0) = GENA_C1EN | GENA_C2EN | GENA_C3EN | GENA_C4EN;
diff --git a/esphome/components/wifi/wifi_component.cpp b/esphome/components/wifi/wifi_component.cpp
index 4a50553305..0e935652d0 100644
--- a/esphome/components/wifi/wifi_component.cpp
+++ b/esphome/components/wifi/wifi_component.cpp
@@ -45,7 +45,7 @@ static const char *const TAG = "wifi";
 float WiFiComponent::get_setup_priority() const { return setup_priority::WIFI; }
 
 void WiFiComponent::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up WiFi...");
+  ESP_LOGCONFIG(TAG, "Running setup");
   this->wifi_pre_setup_();
   if (this->enable_on_boot_) {
     this->start();
diff --git a/esphome/components/x9c/x9c.cpp b/esphome/components/x9c/x9c.cpp
index 4e7a94266e..caad16edf9 100644
--- a/esphome/components/x9c/x9c.cpp
+++ b/esphome/components/x9c/x9c.cpp
@@ -34,7 +34,7 @@ void X9cOutput::trim_value(int change_amount) {
 }
 
 void X9cOutput::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up X9C Potentiometer with initial value of %f", this->initial_value_);
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   this->inc_pin_->get_pin();
   this->inc_pin_->setup();
diff --git a/esphome/components/xl9535/xl9535.cpp b/esphome/components/xl9535/xl9535.cpp
index 93c65a4cb7..4d6ce2f961 100644
--- a/esphome/components/xl9535/xl9535.cpp
+++ b/esphome/components/xl9535/xl9535.cpp
@@ -7,7 +7,7 @@ namespace xl9535 {
 static const char *const TAG = "xl9535";
 
 void XL9535Component::setup() {
-  ESP_LOGCONFIG(TAG, "Setting up XL9535...");
+  ESP_LOGCONFIG(TAG, "Running setup");
 
   // Check to see if the device can read from the register
   uint8_t port = 0;