diff --git a/source/_posts/2017-02-22-home-assistant-tshirts-have-arrived.markdown b/source/_posts/2017-02-22-home-assistant-tshirts-have-arrived.markdown
index 6f644e2e4e7..2227a71e2a1 100644
--- a/source/_posts/2017-02-22-home-assistant-tshirts-have-arrived.markdown
+++ b/source/_posts/2017-02-22-home-assistant-tshirts-have-arrived.markdown
@@ -12,11 +12,14 @@ og_image: /images/blog/2017-02-shirts/social.png
 ---
 
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/beard.png' /></a>
-  Cool dude with beard and tattoo wearing [the new blue Home Assistant shirt][blue].
+  <img src='/images/blog/2017-02-shirts/beard.png' />
+  Cool dude with beard and tattoo wearing [the new blue Home Assistant shirt][blue-us].
 </p>
 
-What time is it? Yep, t-shirt time. Today we're launching the first two Home Assistant designs. We have a [blue t-shirt][blue] as pictured above and [a design for on black/gray shirts][black] as pictured below. [Go to the store!][store]
+What time is it? Yep, t-shirt time. Today we're launching the first two Home Assistant designs. We have a blue t-shirt ([🇪🇺 EU][blue-eu] – [🇺🇸 US][blue-us]) as pictured above and a design for on black/gray shirts ([🇪🇺 EU][black-eu] – [🇺🇸 US][black-us]) as pictured below.
+
+ - [Visit the 🇺🇸 US store][store-us]
+ - [Visit the 🇪🇺 EU store][store-eu]
 
 <a href='https://www.eff.org'><img src='/images/supported_brands/eff.png' style='width: 150px; float: right; box-shadow: none; border: 0; margin-left: 15px;' /></a>
 
@@ -24,48 +27,49 @@ And because we love the internet and all the things that it has brought us, **we
 
 The EFF is a nonprofit organization that aims to protect the rights of technology users. You might however be more familiar with one of their projects: [Let's Encrypt][le]. [Read more about what the EFF does.][eff-issues]
 
-[So, what are you waiting for? Buy a shirt!][store]
+So, what are you waiting for? Get yourself a shirt! [🇪🇺 EU store][store-eu] – [🇺🇸 US store][store-us]
 
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/family.png' /></a>
-  Family of 4 on a bench wearing [the new black Home Assistant shirt][black].
+  <img src='/images/blog/2017-02-shirts/family.png' />
+  Family of 4 on a bench wearing the new black Home Assistant shirt. [🇪🇺 EU][black-eu] – [🇺🇸 US][black-us]
 </p>
 
 We are using [Teespring.com][ts] to manage all the sales, production and distribution of the shirts and they will also donate our profits to the EFF. It's also how we got all these amazing stockphotos. Some extra things to note about our teespring shop:
 
- - For now we are only launching a US-based store and are working on an EU-based store. We will keep you updated when that is ready. An EU-based store would bring ([according to Teespring][ts-eu]) 65% cheaper shipping and 30% faster delivery if you are in Europe compared to the US store.
  - Teespring shows that there is a number of days left until the end of the campaign for the shirts. Don't worry about that, it should automatically relaunch.
- - Right now [the blue shirt][blue] does not show that 100% of the proceedings will go to charity but their support confirmed to me that it will and that the badge should show up soon.
 
 More photos after the click.
 <!--more-->
 
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/pull-finger.png' /></a>
-  Moment suprême of a solo pull-my-finger joke while wearing [the new blue Home Assistant shirt][blue].
+  <img src='/images/blog/2017-02-shirts/pull-finger.png' />
+  Moment suprême of a solo pull-my-finger joke while wearing the new blue Home Assistant shirt. – [🇪🇺 EU][blue-eu] – [🇺🇸 US][blue-us]
 </p>
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/group.png' /></a>
-   Two men carrying two women and [the new blue Home Assistant shirt][blue].
+  <img src='/images/blog/2017-02-shirts/group.png' />
+   Two men carrying two women and the new blue Home Assistant shirt. – [🇪🇺 EU][blue-eu] – [🇺🇸 US][blue-us]
 </p>
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/lollipop.png' /></a>
-  Cute girl with gigantic lollipop rocking [the new black Home Assistant shirt][black].
+  <img src='/images/blog/2017-02-shirts/lollipop.png' />
+  Cute girl with gigantic lollipop rocking the new black Home Assistant shirt. – [🇪🇺 EU][black-eu] – [🇺🇸 US][black-us]
 </p>
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/shout.png' /></a>
-  Frustrated user wearing [the new blue Home Assistant shirt][blue].
+  <img src='/images/blog/2017-02-shirts/shout.png' />
+  Frustrated user wearing the new blue Home Assistant shirt. – [🇪🇺 EU][blue-eu] – [🇺🇸 US][blue-us]
 </p>
 <p class='img'>
-  <a href='https://teespring.com/stores/home-assistant-us-store'><img src='/images/blog/2017-02-shirts/kids.png' /></a>
-  Cool kid listening to music + sidekick. Both wearing [the new blue Home Assistant shirt][blue].
+  <img src='/images/blog/2017-02-shirts/kids.png' />
+  Cool kid listening to music + sidekick. Both wearing the new blue Home Assistant shirt.  – [🇪🇺 EU][blue-eu] – [🇺🇸 US][blue-us]
 </p>
 
 [eff]: https://www.eff.org
 [le]: https://letsencrypt.org
 [ts]: https://teespring.com
 [ts-eu]: https://teespring.com/teespring-europe
-[store]: https://teespring.com/stores/home-assistant-us-store
+[store-us]: https://teespring.com/stores/home-assistant-us-store
+[store-eu]: https://teespring.com/stores/home-assistant-eu-store
 [eff-issues]: https://www.eff.org/issues
-[blue]: https://teespring.com/home-assistant-shirt
-[black]: https://teespring.com/hass-shirt-black
+[blue-us]: https://teespring.com/home-assistant-shirt
+[black-us]: https://teespring.com/hass-shirt-black
+[blue-eu]: https://teespring.com/hass-blue-shirt-eu-2
+[black-eu]: https://teespring.com/hass-shirt-black-eu-2
diff --git a/source/images/merchandise/shirt-frontpage.png b/source/images/merchandise/shirt-frontpage.png
index 33eda4ae839..25782f482cc 100644
Binary files a/source/images/merchandise/shirt-frontpage.png and b/source/images/merchandise/shirt-frontpage.png differ