diff --git a/package/luarocks/luarocks.mk b/package/luarocks/luarocks.mk
index 4e0d537ff7..d18056a527 100644
--- a/package/luarocks/luarocks.mk
+++ b/package/luarocks/luarocks.mk
@@ -60,4 +60,7 @@ define LUAROCKS_FINALIZE_TARGET
 	rm -rf $(TARGET_DIR)/usr/lib/luarocks
 endef
 
-LUAROCKS_TARGET_FINALIZE_HOOKS += LUAROCKS_FINALIZE_TARGET
+# Apply to global variable directly, as pkg-generic does not
+ifneq ($(BR2_PACKAGE_LUAJIT)$(BR2_PACKAGE_LUA),)
+TARGET_FINALIZE_HOOKS += LUAROCKS_FINALIZE_TARGET
+endif