diff --git a/package/pkg-generic.mk b/package/pkg-generic.mk
index b7f50a538b..bc8a12e4d7 100644
--- a/package/pkg-generic.mk
+++ b/package/pkg-generic.mk
@@ -228,11 +228,11 @@ $(BUILD_DIR)/%/.stamp_target_installed:
 	@$(call step_start,install-target)
 	@$(call MESSAGE,"Installing to target")
 	$(foreach hook,$($(PKG)_PRE_INSTALL_TARGET_HOOKS),$(call $(hook))$(sep))
+	+$($(PKG)_INSTALL_TARGET_CMDS)
 	$(if $(BR2_INIT_SYSTEMD),\
 		$($(PKG)_INSTALL_INIT_SYSTEMD))
 	$(if $(BR2_INIT_SYSV)$(BR2_INIT_BUSYBOX),\
 		$($(PKG)_INSTALL_INIT_SYSV))
-	+$($(PKG)_INSTALL_TARGET_CMDS)
 	$(foreach hook,$($(PKG)_POST_INSTALL_TARGET_HOOKS),$(call $(hook))$(sep))
 	$(Q)if test -n "$($(PKG)_CONFIG_SCRIPTS)" ; then \
 		$(RM) -f $(addprefix $(TARGET_DIR)/usr/bin/,$($(PKG)_CONFIG_SCRIPTS)) ; \